{"title":"Colour","description":"","products":[{"product_id":"maxima-oxicreme-150ml","title":"Maxima Oxicreme 150ml","description":"\u003cdiv class=\"uk-width-expand@m uk-first-column\"\u003e\n\u003cdiv class=\"uk-panel uk-margin-remove-first-child uk-margin uk-scrollspy-inview uk-animation-slide-left-medium\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e\u003cstrong\u003eMaxima Professional OXI Creme \u003c\/strong\u003eis a high-quality oxidizing emulsion designed to deliver reliable and consistent hair color results. 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Mix according to the instructions of your chosen hair colour or lightening product.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Maxima","offers":[{"title":"20 (6%)","offer_id":16555070599,"sku":"K-VI-2-V-0031-G","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"30 (9%)","offer_id":16555070663,"sku":"K-VI-3-V-0032-G","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"40 (12%)","offer_id":16555070727,"sku":"K-VI-4-V-0033-G","price":1.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Maxima_Oxicreme_150ml_20Vol.png?v=1781693030"},{"product_id":"maxima-professional-plex-hair-colouring-cream","title":"Maxima Professional Plex Hair Colouring Cream","description":"\u003cdiv title=\"description\"\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eAn advanced formulation based on\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ePlex Technology\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cspan\u003ethat enhances the cosmetic result of coloring by reinforcing the hair fiber. 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Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e-\u003cstrong\u003eRich, expertly made permanent hair color for textured hair \u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-No-drip jelly formula for easy application\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Up to 100% gray coverage\u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003cmeta charset=\"UTF-8\"\u003e \u003cstrong\u003eFull Head Application \u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003eDirections: \u003c\/strong\u003e\u003cspan\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eTIPS\u003c\/strong\u003e\u003cbr\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31835134663,"sku":"K-SO-D-1501-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003714_darkandlovely_faderesist_JetBlack_hair_color_packshot1.jpg?v=1732539248"},{"product_id":"dark-and-lovely-fade-resist-fade-resist-natural-black","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 372 NATURAL BLACK","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e-\u003cstrong\u003eRich, expertly made permanent hair color for textured hair \u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-No-drip jelly formula for easy application\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e-Up to 100% gray coverage\u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003eDirections: \u003c\/strong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Put on gloves and then conduct a strand test. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Mix developer and color.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Apply mixture to sectioned dry hair and smooth out. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Rinse thoroughly.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Condition with Moisture Mask.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Rinse thoroughly.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Condition with Moisture Mask. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eTIPS\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003e- For hair with resistant gray, apply to gray areas first.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31835177031,"sku":"K-SO-D-1502-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003721_darkandlovely_faderesist_NatrualBlack_hair_color_packshot1.jpg?v=1732539534"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-midnight-blue","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 382 MIDNIGHT BLUE","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e-Rich, expertly made permanent hair color for textured hair \u003cbr\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003cbr\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003cbr\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003cbr\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003cbr\u003e-Moisture Mask increases moisture by 40% after dying\u003cbr\u003e-No-drip jelly formula for easy application\u003cbr\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003cbr\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003cbr\u003e-Up to 100% gray coverage\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections: \u003c\/strong\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Put on gloves and then conduct a strand test. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Mix developer and color.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Apply mixture to sectioned dry hair and smooth out. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Rinse thoroughly.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Condition with Moisture Mask.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Rinse thoroughly.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Condition with Moisture Mask. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003e- For hair with resistant gray, apply to gray areas first.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31835212231,"sku":"K-SO-D-1503-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003820_darkandlovely_FadeResist_MidnightBlue_textured_hair_color_packshot1.jpg?v=1732542718"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-brown-sable","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 373 SABLE BROWN","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan\u003eDirections: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31835233543,"sku":"K-SO-D-1504-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003738_darkandlovely_faderesist_BrownSable_hair_color_packshot1.jpg?v=1732540809"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-brown-cinnamon","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 391 BROWN CINNAMON","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"product-detail-head\"\u003e\n\u003cdiv id=\"productdetails_ProductDescription\" class=\"copy\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"copy\"\u003e\n\u003cstrong\u003eDirections: Full Head Application \u003cbr\u003e\u003c\/strong\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cstrong\u003e\u003cbr\u003e\u003cbr\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cstrong\u003e\u003cbr\u003e \u003cbr\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"form\"\u003e\n\u003cdiv class=\"form-row\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31835273863,"sku":"K-SO-D-1505-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/75285000281_darkandlovely_faderesist_BrownCinnamon_hair_color_packshot1.jpg?v=1732543670"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-brown-sugar","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 386 BROWN SUGAR","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan\u003eDirections: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31835307207,"sku":"K-SO-D-1506-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003868_darkandlovely_faderesist_BrownSugar_hair_color_packshot1.jpg?v=1732543476"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-vivacious-red","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 394 VIVACIOUS RED","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31836732103,"sku":"K-SO-D-1510-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/75285000328_darkandlovely_FadeResist_VivaciousRed_hair_color_packshot1.jpg?v=1732550353"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-red-hot-rhythm","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 376 RED HOT RHYTHM","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003c\/strong\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"UTF-8\"\u003e \u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e \u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e \u003cstrong\u003eDirections: Full Head Application \u003cbr\u003e\u003c\/strong\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31836804487,"sku":"K-SO-D-1512-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003769_darkandlovely_FadeResist_RedHotRhythm_hair_color_packshot1.jpg?v=1732543231"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-rich-auburn","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 374 RICH AUBURN","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003eDirections:\u003c\/strong\u003e \u003cmeta charset=\"UTF-8\"\u003e\n\u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Put on gloves and then conduct a strand test. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Mix developer and color.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Apply mixture to sectioned dry hair and smooth out. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Rinse thoroughly.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Condition with Moisture Mask.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Rinse thoroughly.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Condition with Moisture Mask. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003e- For hair with resistant gray, apply to gray areas first.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31836859783,"sku":"K-SO-D-1513-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003745_darkandlovely_FadeResist_RichAuburn_hair_color_packshot1.jpg?v=1732541075"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-sunkissed-brown","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 377 SUNKISSED BROWN","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"UTF-8\"\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/div\u003e\n\u003cdiv\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31836896135,"sku":"K-SO-D-1514-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003776_darkandlovely_faderesist_SunkissedBrown_hair_color_packshot1.jpg?v=1732541378"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-chestnut-blonde","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 380 CHESTNUT BLONDE","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan\u003eDirections: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31836926855,"sku":"K-SO-D-1515-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003806_darkandlovely_faderesist_ChestnutBlonde_hair_color_packshot1.jpg?v=1732542502"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-golden-bronze","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 379 GOLDEN BRONZE","description":"\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\n\u003cmeta charset=\"UTF-8\"\u003e \u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e \u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan\u003eDirections: \u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e \u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31836965959,"sku":"K-SO-D-1516-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003790_darkandlovely_faderesist_GoldenBronze_hair_color_packshot1.jpg?v=1732542277"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-honey-blonde","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 378 HONEY BLONDE","description":"\u003cp\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003cbr\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections:\u003c\/strong\u003e \u003cmeta charset=\"UTF-8\"\u003e\u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Put on gloves and then conduct a strand test. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Mix developer and color.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Apply mixture to sectioned dry hair and smooth out. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Rinse thoroughly.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Condition with Moisture Mask.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Rinse thoroughly.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Condition with Moisture Mask. \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e \u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003eTIPS\u003cbr\u003e\u003c\/strong\u003e\u003cspan\u003e- For hair with resistant gray, apply to gray areas first.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31837002375,"sku":"K-SO-D-1517-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003783_darkandlovely_faderesist_honeyblonde_hair_color_packshot1.jpg?v=1732541897"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-fade-resist-light-golden-blonde","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 384 LIGHT GOLDEN BLONDE","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003e\u003cspan\u003eDirections: \u003c\/span\u003eFull Head Application \u003c\/strong\u003e\u003cbr\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003c\/strong\u003e\u003cbr\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eTIPS\u003c\/strong\u003e\u003cbr\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":31837035591,"sku":"K-SO-D-1518-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/72790003844_darkandlovely_FadeResist_LightGoldenBlonde_textured_hair_color_packshot1.jpg?v=1732542912"},{"product_id":"creme-of-nature-argan-oil-creme-of-nature-exotic-shine-color-with-argan-oil-from-morocco-6-2-burgundy-blaze","title":"Creme of Nature Exotic Shine™ Color with Argan Oil from Morocco 6.2 Burgundy Blaze","description":"\u003cdiv class=\"product-description\"\u003eOur Strengthening Micro-Sphere Technology uses super strengthening conditioners and vitamins that penetrate the shaft while coloring to help prevent damage, dryness and breakage. Ultimately, leaving the hair feeling stronger and healthier with Exotic Shine\u003csup\u003e™\u003c\/sup\u003e.\u003c\/div\u003e\n\u003cdiv class=\"product-benefits\"\u003e\n\u003ch3\u003eBENEFITS\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDouble Argan Oil Treatments for Ultimate Conditioning\u003c\/li\u003e\n\u003cli\u003eStrengthens with Micro-Sphere Technology\u003c\/li\u003e\n\u003cli\u003e11 High-Intensive Color Tones\u003c\/li\u003e\n\u003cli\u003eUp to 100% Gray Coverage\u003c\/li\u003e\n\u003cli\u003ePermanent Haircolor\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Creme of Nature","offers":[{"title":"Default Title","offer_id":32195731816544,"sku":"K-CR-C-3179-G","price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/CONArgan_BurgundyBlaze_REFRESH_980X980_d68de6da-23b5-4a06-8491-8bf34fc47e05.png?v=1732043498"},{"product_id":"creme-of-nature-moisture-rich-hair-color","title":"Creme of Nature® Moisture-Rich Hair Color with Shea Butter Conditioner","description":"\u003cdiv class=\"product-tagline\"\u003e\n\u003ch3\u003eRich Color. 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Ammonia-free liquid permanent hair color for rich, long-lasting multi-dimensional color, radiant shine, and 100% gray coverage.\u003c\/div\u003e\n\u003cdiv class=\"product-description\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"product-benefits\"\u003e\n\u003ch3\u003eBENEFITS\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e10 Vibrant Color Tones\u003c\/li\u003e\n\u003cli\u003eRich, Multi-Dimensional Color\u003c\/li\u003e\n\u003cli\u003e100% Gray Coverage\u003c\/li\u003e\n\u003cli\u003eLiquid Permanent Hair Color\u003c\/li\u003e\n\u003cli\u003eMango \u0026amp; Shea Butter Ultra-Moisturizing Conditioner\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Creme of Nature","offers":[{"title":"C10 Jet Black","offer_id":32195822878816,"sku":"K-CR-C-C-3181-G","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"C11 Natural Black","offer_id":32195822911584,"sku":"K-CR-C-C-3182-G","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"C20 Light Golden Brown","offer_id":32195822944352,"sku":"K-CR-C-C-3183-G","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"C30 Red Hot Burgundy","offer_id":32195822977120,"sku":"K-CR-C-C-3189-G","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"C31 Vivid Red","offer_id":32195823009888,"sku":"K-CR-C-C-3190-G","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"C41 Honey Blonde","offer_id":32195823042656,"sku":"K-CR-C-C-3191-G","price":3.99,"currency_code":"GBP","in_stock":true},{"title":"C42 Light Golden Blonde","offer_id":32195823075424,"sku":"K-CR-C-C-3192-G","price":4.49,"currency_code":"GBP","in_stock":true},{"title":"C43 Lightest Blonde","offer_id":32195823108192,"sku":"K-CR-C-C-3193-G","price":4.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/products\/rich-color-shea-butter-soft.jpg?v=1588455500"},{"product_id":"creme-of-nature-moisture-rich-color-for-men","title":"Creme of Nature Men Natural Looking Moisture-Rich Liquid Hair Color With Shea Butter Conditioner","description":"\u003cdiv class=\"product-tagline\"\u003e\n\u003ch3\u003e5 Minute Natural-Looking Gray Coverage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-description\"\u003eCreme of Nature Natural Looking Moisture-Rich* Liquid Hair Color for Men with Shea Butter Conditioner provides great benefits and maximum convenience.\u003c\/div\u003e\n\u003cdiv class=\"product-description\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"product-benefits\"\u003e\n\u003ch3\u003eBENEFITS\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eWorks in just 5 minutes\u003c\/li\u003e\n\u003cli\u003eProvides natural-looking gray coverage\u003c\/li\u003e\n\u003cli\u003eShea Butter Conditioner locks in color and leaves hair soft\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Creme of Nature","offers":[{"title":"Jet 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permanent hair color\u003c\/li\u003e\n\u003cli\u003eLong-lasting color and shine\u003c\/li\u003e\n\u003cli\u003eFor hair, moustache, and beard\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Creme of Nature","offers":[{"title":"Default Title","offer_id":32195877961824,"sku":"K-CR-C-3197-G","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/CON_CNI_MensGel_HC_NaturalBlack_REFRESH_980X980_7b6d0938-dd0a-49f8-8155-91a6035588ff.png?v=1732301919"},{"product_id":"creme-of-nature-permanent-hair-color-4-0-rich-black","title":"Creme of Nature Men Permanent Gel Hair Color 4.0 Rich Black","description":"\u003cdiv class=\"product-description\"\u003eThe Creme of Nature Nourishing Permanent Gel Hair Color for Men provides long lasting color and shine.\u003c\/div\u003e\n\u003cdiv class=\"product-description\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"product-benefits\"\u003e\n\u003ch3\u003eBENEFITS\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eNourishing permanent hair color\u003c\/li\u003e\n\u003cli\u003eLong-lasting color and shine\u003c\/li\u003e\n\u003cli\u003eFor hair, mustache, and beard\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Creme of Nature","offers":[{"title":"Default Title","offer_id":32195905945696,"sku":"K-CR-C-3198-G","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/CON_CNI_MensGel_HC_RichBlack_REFRESH_980X980_7aed89e8-e837-47bc-b5c9-5fe6608812c9.png?v=1732302038"},{"product_id":"vitalfarco-maxima-oxicreme-1000ml","title":"Maxima Oxicreme 1000ml","description":"\u003cdiv class=\"uk-width-expand@m uk-first-column\"\u003e\n\u003cdiv class=\"uk-panel uk-margin-remove-first-child uk-margin uk-scrollspy-inview uk-animation-slide-left-medium\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003e\u003cstrong\u003eMaxima Professional OXI Creme \u003c\/strong\u003eis a high-quality oxidizing emulsion designed to deliver reliable and consistent hair color results. Its smooth, creamy formula mixes easily with hair color and bleach, ensuring even application and professional performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eAvailable in three strengths to suit different colouring needs.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eFeatures\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eCreamy texture for easy mixing and application\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for hair colouring and lightening services\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProvides consistent and reliable results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProfessional salon-quality formula\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cspan\u003eChoose Your Strength\u003c\/span\u003e\u003c\/h2\u003e\n\u003ch3\u003e\u003cspan\u003e20 Vol (6%)\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIdeal for:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eGrey hair coverage\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePermanent hair colouring\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLifting natural hair by 1–2 levels\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eExcellent colour deposit\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNatural-looking results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePerfect for everyday colouring services\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003e30 Vol (9%)\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIdeal for:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eBrighter colour results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHighlights and balayage\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLifting hair by 2–3 levels\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eIncreased lifting power\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eVibrant, long-lasting colour\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGreat for creating lighter shades\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003e40 Vol (12%)\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIdeal for:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHigh-lift colouring\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBleaching and lightening services\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLifting hair by 3–4 levels\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eBenefits:\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eMaximum lifting performance\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps achieve lighter blonde results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for advanced lightening techniques\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003eSize:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 1000ml\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor professional use. Mix according to the instructions of your chosen hair colour or lightening product.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Maxima","offers":[{"title":"10 (3%)","offer_id":34419362037910,"sku":"K-VI-1-V-3396-G","price":4.49,"currency_code":"GBP","in_stock":true},{"title":"20 (6%)","offer_id":34419362070678,"sku":"K-VI-2-V-3397-G","price":4.49,"currency_code":"GBP","in_stock":true},{"title":"30 (9%)","offer_id":34419362103446,"sku":"K-VI-3-V-3398-G","price":4.49,"currency_code":"GBP","in_stock":true},{"title":"40 (12%)","offer_id":34419362136214,"sku":"K-VI-4-V-3399-G","price":4.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Maxima_Oxicreme_1000ml_10vol_3.png?v=1781709952"},{"product_id":"sta-sof-fro-permanent-powder-hair-colour","title":"Sta Sof Fro Permanent Powder Hair Colour","description":"\u003cdiv class=\"js-prd-d-holder prd-holder\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"prd-block_description topline\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eSta Sof Fro Permanent Powder Hair Colour Four fantastic colours that enhance the natural colour of your hair. The Sta Sof Fro Powder Hair Dye is quick and easy to use with no peroxide and no ammonia and absolutely fantastic when covering those greys! After use your hair\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"prd-block_options topline\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"prd-block_options topline\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"prd-size swatches\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Sta Sof Fro","offers":[{"title":"Jet Black","offer_id":37699119874198,"sku":"K-ST-J-S-4376-G","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"Black","offer_id":37699119906966,"sku":"K-ST-B-S-4377-G","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"Brown Black","offer_id":37699119939734,"sku":"K-ST-B-S-4378-G","price":1.99,"currency_code":"GBP","in_stock":true},{"title":"Dark Brown","offer_id":37699119972502,"sku":"K-ST-D-S-4379-G","price":1.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/products\/MNMstafroperhcolr.jpg?v=1612022365"},{"product_id":"softsheen-carson-dark-and-lovely-fade-resist-luminous-blonde-396","title":"Softsheen Carson Dark \u0026 Lovely® Fade Resist Rich Conditioning Color 396 LUMINOUS BLONDE","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"shell\"\u003e\n\u003cdiv class=\"product-detail-description\"\u003e\n\u003cdiv class=\"product-detail-content\"\u003e\n\u003cdiv class=\"tabs\"\u003e\n\u003cdiv class=\"tabs-body\"\u003e\n\u003cdiv class=\"tab\"\u003e\n\u003cdiv id=\"productdetails_ProductDetails\"\u003e\u003cstrong\u003ePermanent Hair Color, Superior Gray Coverage \u0026amp; Shine, with Argan Oil and Vitamin E\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003eStun and be seen in Dark \u0026amp; Lovely Fade Resist — the hair color you can count on for radiant, long-lasting results. Updated with our NEW Moisture Mask, Fade Resist now works even better at hydrating hair. Formulated with Shea Butter, Sunflower Oil \u0026amp; Vitamin E, our naturally derived Moisture Mask increases moisture by 40% after dying, helping to nourish, detangle and smooth hair as it locks in color for up to 8 weeks. Your favorite permanent hair color just got bolder with three NEW statement-making shades that pop on dark, textured hair: Reality Red, Poppin Pink and Virtual Violet. Fade Resist is IT for rich, vibrant vegan color that cares for and protects your hair.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cspan\u003e-Rich, expertly made permanent hair color for textured hair \u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Pops on dark hair for up to 8 weeks and adds brilliant shine\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Perfect for 4C hair and works on all curls, coils and hair textures\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Oxidative hair color that provides up to 2.5 levels of lift\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-After Color Care with new 97% naturally derived Moisture Mask, blended with Shea Butter, Sunflower Oil \u0026amp; Vitamin E\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Moisture Mask increases moisture by 40% after dying\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-No-drip jelly formula for easy application\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Number 1 hair color for African American women with the largest shade palette for a range of skin tones\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-99% biodegradable, paraben-free and silicone-free vegan hair color\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e-Up to 100% gray coverage\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cstrong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e\n\u003cstrong\u003eFull Head Application \u003cbr\u003e\u003c\/strong\u003eFollow these instructions if this is your first time coloring or choosing a shade darker than you usually use. \u003cbr\u003e- Put on gloves and then conduct a strand test. \u003cbr\u003e- Mix developer and color.\u003cbr\u003e- Apply mixture to sectioned dry hair and smooth out. \u003cbr\u003e- Wait 30 minutes if you have natural hair or 20 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eRoot Retouch Application\u003cbr\u003e\u003c\/strong\u003eFollow this method if you colored with this shade or something similar and it has been 6-8 weeks since you last colored. \u003cbr\u003e- Using the tip of the applicator bottle, make small sections and apply the color mixture until all the roots are saturated.\u003cbr\u003e- Set timer for 20 minutes if you have natural hair or 15 minutes if you have relaxed hair. \u003cbr\u003e- To refresh ends, spread the remaining color mixture through the midlengths and ends. \u003cbr\u003eAfter hair is saturated, set timer for 10 minutes if you have natural hair or 5 minutes if you have relaxed hair. \u003cbr\u003e- Rinse thoroughly.\u003cbr\u003e- Condition with Moisture Mask. \u003cbr\u003e \u003cbr\u003e\u003cstrong\u003eTIPS\u003c\/strong\u003e\u003cbr\u003e- For hair with resistant gray, apply to gray areas first.\u003cbr\u003e- If any color mixture gets on skin, simply wipe off with towel.\u003cbr\u003e- Do not save any unused mixture. The container may explode.\u003c\/span\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":39689761423510,"sku":"K-SO-D-4638-G","price":6.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/75285000267_darkandlovely_faderesist_lLuminousBlonde_hair_color_packshot1.jpg?v=1732550459"},{"product_id":"creative-image-adore-shining-semi-permanent-hair-color-118ml","title":"Creative Image Adore Shining Semi Permanent Hair Color 118ml","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eNo Ammonia, No Peroxide, and No Alcohol. Adore’s exclusive formula offers a perfect blend of natural ingredients providing rich color, enhancing shine, and leaving hair soft and silky.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Brand...\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCreative Image Adore is a company that focuses on semi permanent hair color. Their selection of hair dye started when there was a gap in the market for brightly colored hair colour that wouldn't last for as long as the other hair colour at that time. This introduced the Adore creative image with their selection of semi permanent hair dye.\u003c\/p\u003e\n\u003cmain class=\"page-main\" id=\"maincontent\"\u003e\n\u003cdiv class=\"columns-wrapper\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-md-10 col-md-push-2 main-content\"\u003e\n\u003cdiv class=\"scroll-wrapper category-description scroller-content\"\u003e\n\u003cdiv class=\"category-description scroller-content scroll-content\"\u003e\n\u003cp\u003eAdore's exclusive formula is a perfect blend of natural ingredients, and has no ammonia and no peroxide. This product is perfect for providing rich color in a enhance shining semi-permanent hair color. It allows people to be able to have brightly colored hair without the fuss of all the other aspects of hair dying.\u003c\/p\u003e\n\u003cp\u003eIt's always important to read the product description, as Creative Image adore works best on bleach blonde hair to light brown hair. If you have dark hair then these bright colours aren't going to be as prominent. The adore semi-permanent hair color, has several different colours including a bright red called crimson, and a bright pink called magenta. The vibrant burst of luxurious color gives a healthy resilient shine and is definitely a hair colour to add to your wish list.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-md-2 col-md-pull-10 primary-sidebar\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/main\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cfooter class=\"page-footer\"\u003e\n\u003cdiv class=\"footer content\"\u003e\n\u003cdiv class=\"footer-top\"\u003e\n\u003cdiv class=\"container\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"col-xs-12 col-sm-12 col-md-8 col-md-offset-2\"\u003e\n\u003cdiv class=\"social-icons\"\u003e\n\u003cdiv class=\"row\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/footer\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Creative Image 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Suitable for any hair thickness or porosity.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eDirections\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 1\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eProtect clothes with a towel during application. Section your hair and apply to damp, detangled curls (no need for gloves).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 2\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSmooth over each section, then rake to ensure it coats every strand. For more even coverage, finger coil each curl with more colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 3\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFlip your head and scrunch the hair to encourage curl formation, then dry with a diffuser to allow the colour to set.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStep 4\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAfter hair is fully dry, scrunch again to break the hard cast. Be gentle to avoid colour fallout. Enjoy your new look!\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"col-md-3 how_to_col\"\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-md-3 how_to_col\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eZero Spoons Of: Sulphates, Parabens, Silicones, Mineral Oils, Phthalates, Dea. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eINCI: Water (Aqua), Red Iron Oxides (Ci 77491), Synthetic Fluorphlogopite, Glycerin, Polyquaternium-69, Peg-40 Hydrogenated Castor Oil, Fragaria Vesca (Strawberry) Fruit Extract, Citrullus Lanatus (Watermelon) Seed Extract, Aspalathus Linearis (Rooibos) Leaf Extract, Beta Vulgaris (Beet) Root Extract, Carbomer, Disodium Edta, Ethylhexylglycerin, Tin Oxide, Butylene Glycol, Aminomethyl Propanol, Potassium Sorbate, Sodium Benzoate, Iodopropynyl Butylcarbamate, Phenoxyethanol, Fragrance (Parfum). \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ci\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur Mission Is To Provide Clean, Effective Products That Help You Achieve The Curls Of Your Dreams. We’re Constantly Looking For Feedback And Finding Ways To Improve On Existing Formulas To Deliver Better Results And Experiences To Our Community. This Means That Our Ingredient Lists May Vary For A Period Of Time As We Improve Them. For The Most Accurate Ingredient List, Please Refer To The One Printed On The Package.\u003c\/span\u003e\u003c\/i\u003e\u003c\/p\u003e","brand":"Curlsmith","offers":[{"title":"Default Title","offer_id":40988567175318,"sku":"K-CU-C-5454-G","price":13.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/products\/3oz_HairMakeUpRuby_1800x1800_edd96568-49ae-4e6b-a4c4-04e4c64ea312.jpg?v=1634813624"},{"product_id":"curlsmith-hair-makeup-rose-gold","title":"Curlsmith Hair Makeup - Rose Gold","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThis is the perfect product if you've always dreamt about trying fun, vibrant colours on your hair but you've always been worried about the damage and commitment of regular dyes. The Hair Makeup is a curl styling gel and a temporary colour all in one. It’s like makeup for hair – it won’t dye it but just coat it with a vibrant pop of colour. Curlsmith Hair Makeup is packed with a blend of sustainable, ethical, high-pigment pearls that deposit an intense layer of colour even on dark hair. Because it's not a dye, you don't need gloves to apply it, it won't stain light hair colours (or your bathroom furniture) and it will wash off effortlessly with just one shampoo. Once fully dry, the gel will keep your curls defined and make the colour transfer resistant. All the fun, none of the damage! \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWHO IS IT FOR?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAll curl types, and surprisingly even straight hair! Works on any hair colour, from the lightest blonde to the sarkest black. Suitable for any hair thickness or porosity.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eDirections\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 1\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eProtect clothes with a towel during application. Section your hair and apply to damp, detangled curls (no need for gloves).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 2\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSmooth over each section, then rake to ensure it coats every strand. For more even coverage, finger coil each curl with more colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 3\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFlip your head and scrunch the hair to encourage curl formation, then dry with a diffuser to allow the colour to set.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStep 4\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAfter hair is fully dry, scrunch again to break the hard cast. Be gentle to avoid colour fallout. Enjoy your new look!\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"col-md-3 how_to_col\"\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-md-3 how_to_col\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eZero Spoons Of: Sulphates, Parabens, Silicones, Mineral Oils, Phthalates, Dea. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eINCI:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWater (Aqua), Synthetic Fluorphlogopite, Red Iron Oxides (Ci 77491), Glycerin, Polyquaternium-69, Titanium Dioxide (Ci 77891), Peg-40 Hydrogenated Castor Oil, Rose Extract, Psidium Guajava (Guava) Fruit Extract, Prunus Persica (Peach) Fruit Extract, Citrus Grandis (Grapefruit) Fruit Extract, Carbomer, Disodium Edta, Ethylhexylglycerin, Tin Oxide, Butylene Glycol, Aminomethyl Propanol, Potassium Sorbate, Sodium Benzoate, Iodopropynyl Butylcarbamate, Phenoxyethanol, Fragrance (Parfum). \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur Mission Is To Provide Clean, Effective Products That Help You Achieve The Curls Of Your Dreams. We’re Constantly Looking For Feedback And Finding Ways To Improve On Existing Formulas To Deliver Better Results And Experiences To Our Community. This Means That Our Ingredient Lists May Vary For A Period Of Time As We Improve Them. For The Most Accurate Ingredient List, Please Refer To The One Printed On The Package.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Curlsmith","offers":[{"title":"Default Title","offer_id":40988709159062,"sku":"K-CU-C-5456-G","price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/products\/3oz_HairMakeUpRoseGold_1800x1800_072be45a-5666-45bb-bf64-58ba21e95c9e.jpg?v=1634815693"},{"product_id":"curlsmith-hair-makeup-gold","title":"Curlsmith Hair Makeup - Gold","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThis is the perfect product if you've always dreamt about trying fun, vibrant colours on your hair but you've always been worried about the damage and commitment of regular dyes. The Hair Makeup is a curl styling gel and a temporary colour all in one. It’s like makeup for hair – it won’t dye it but just coat it with a vibrant pop of colour. Curlsmith Hair Makeup is packed with a blend of sustainable, ethical, high-pigment pearls that deposit an intense layer of colour even on dark hair. Because it's not a dye, you don't need gloves to apply it, it won't stain light hair colours (or your bathroom furniture) and it will wash off effortlessly with just one shampoo. Once fully dry, the gel will keep your curls defined and make the colour transfer resistant. All the fun, none of the damage! \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWHO IS IT FOR?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAll curl types, and surprisingly even straight hair! Works on any hair colour, from the lightest blonde to the sarkest black. Suitable for any hair thickness or porosity.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eDirections\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 1\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eProtect clothes with a towel during application. Section your hair and apply to damp, detangled curls (no need for gloves).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 2\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSmooth over each section, then rake to ensure it coats every strand. For more even coverage, finger coil each curl with more colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 3\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFlip your head and scrunch the hair to encourage curl formation, then dry with a diffuser to allow the colour to set.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStep 4\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAfter hair is fully dry, scrunch again to break the hard cast. Be gentle to avoid colour fallout. Enjoy your new look!\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"col-md-3 how_to_col\"\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-md-3 how_to_col\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eZero Spoons Of: Sulphates, Parabens, Silicones, Mineral Oils, Phthalates, Dea. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eINCI:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWater (Aqua), Titanium Dioxide (Ci 77891), Synthetic Fluorphlogopite, Glycerin, Polyquaternium-69, Red Iron Oxides (Ci 77491), Peg-40 Hydrogenated Castor Oil, Solidago Virgaurea (Goldenrod) Extract, Taraxacum Officinale (Dandelion) Extract, Ananas Sativus (Pineapple) Fruit Extract, Citrus Limon (Lemon) Peel Extract, Carbomer, Disodium Edta, Ethylhexylglycerin, Tin Oxide, Butylene Glycol, Aminomethyl Propanol, Potassium Sorbate, Sodium Benzoate, Iodopropynyl Butylcarbamate, Phenoxyethanol, Fragrance (Parfum). \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur Mission Is To Provide Clean, Effective Products That Help You Achieve The Curls Of Your Dreams. We’re Constantly Looking For Feedback And Finding Ways To Improve On Existing Formulas To Deliver Better Results And Experiences To Our Community. This Means That Our Ingredient Lists May Vary For A Period Of Time As We Improve Them. For The Most Accurate Ingredient List, Please Refer To The One Printed On The Package.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Curlsmith","offers":[{"title":"Default Title","offer_id":40988740616342,"sku":"K-CU-C-5460-G","price":13.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/products\/3oz_HairMakeUpGold_1800x1800_3b62ed66-50fe-4681-99bc-93f854c53a68.jpg?v=1634816320"},{"product_id":"curlsmith-hair-makeup-turquoise","title":"Curlsmith Hair Makeup - Turquoise","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThis is the perfect product if you've always dreamt about trying fun, vibrant colours on your hair but you've always been worried about the damage and commitment of regular dyes. The Hair Makeup is a curl styling gel and a temporary colour all in one. It’s like makeup for hair – it won’t dye it but just coat it with a vibrant pop of colour. Curlsmith Hair Makeup is packed with a blend of sustainable, ethical, high-pigment pearls that deposit an intense layer of colour even on dark hair. Because it's not a dye, you don't need gloves to apply it, it won't stain light hair colours (or your bathroom furniture) and it will wash off effortlessly with just one shampoo. Once fully dry, the gel will keep your curls defined and make the colour transfer resistant. All the fun, none of the damage! \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWHO IS IT FOR?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAll curl types, and surprisingly even straight hair! Works on any hair colour, from the lightest blonde to the sarkest black. Suitable for any hair thickness or porosity.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eDirections\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 1\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eProtect clothes with a towel during application. Section your hair and apply to damp, detangled curls (no need for gloves).\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 2\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eSmooth over each section, then rake to ensure it coats every strand. For more even coverage, finger coil each curl with more colour.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStep 3\u003c\/b\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFlip your head and scrunch the hair to encourage curl formation, then dry with a diffuser to allow the colour to set.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStep 4\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eAfter hair is fully dry, scrunch again to break the hard cast. Be gentle to avoid colour fallout. Enjoy your new look!\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"col-md-3 how_to_col\"\u003e\n\u003ch3\u003e\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"col-md-3 how_to_col\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eZero Spoons Of: Sulphates, Parabens, Silicones, Mineral Oils, Phthalates, Dea. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eINCI:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eWater (Aqua), Titanium Dioxide (Ci 77891), Synthetic Fluorphlogopite, Glycerin, Polyquaternium-69, Peg-40 Hydrogenated Castor Oil, Vaccinium Angustifolium (Blueberry) Fruit Extract, Vinca Minor (Periwinkle) Extract, Juniperus Communis (Juniper) Fruit Extract, Borago Officinalis (Borage) Extract, Carbomer, Yellow Iron Oxides (Ci 77492), Ferric Ferrocyanide (Ci 77510), Disodium Edta, Ethylhexylglycerin, Tin Oxide, Butylene Glycol, Aminomethyl Propanol, Potassium Sorbate, Sodium Benzoate, Iodopropynyl Butylcarbamate, Phenoxyethanol, Fragrance (Parfum). \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan style=\"font-weight: 400;\"\u003eOur Mission Is To Provide Clean, Effective Products That Help You Achieve The Curls Of Your Dreams. We’re Constantly Looking For Feedback And Finding Ways To Improve On Existing Formulas To Deliver Better Results And Experiences To Our Community. This Means That Our Ingredient Lists May Vary For A Period Of Time As We Improve Them. For The Most Accurate Ingredient List, Please Refer To The One Printed On The Package.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"Curlsmith","offers":[{"title":"Default Title","offer_id":40988744777878,"sku":"K-CU-C-5462-G","price":13.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/products\/3oz_HairMakeUpTurquoise_1800x1800_2cffd7bf-6137-4862-b63d-08e5403d0cf2.jpg?v=1634816436"},{"product_id":"vitael-hair-colour-100ml","title":"Vitael Hair Colour 100ml","description":"\u003cp\u003eExperience advanced Italian hair colour technology with \u003cstrong\u003eVitael Hair Colour 100ml\u003c\/strong\u003e designed to deliver rich, multi-dimensional shades while maintaining silky, healthy-looking hair. This permanent hair dye combines intense colour performance with deep nourishment, ensuring vibrant, true-to-tone results and complete grey coverage in just one application.\u003c\/p\u003e\n\u003cp\u003e Formulated with Dulcemin and a plant-derived Liposystem Complex, it hydrates, strengthens, and protects the hair fibre throughout the colouring process. The advanced colour-lock system helps maintain vibrancy and shine, even after multiple washes.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFree from harsh ingredients and never tested on animals, this clean, conscious beauty formula supports both hair health and sustainability.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003ePremium Italian Formula – Professional-grade colour technology for rich, radiant, multi-dimensional tones\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDeep Nourishment – Hydrates and strengthens hair during colouring\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIntense Colour Payoff – Long-lasting, vibrant, true-to-tone results\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTotal Grey Coverage – 100% grey coverage in one application\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHealthy Shine \u0026amp; Softness – Leaves hair silky, smooth, and luminous\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eClean \u0026amp; Cruelty-Free Formula – Gentle, conscious beauty commitment\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\u003cspan\u003eApply to dry, unwashed hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDistribute evenly from roots to ends.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeave on for the recommended processing time stated in the instructions.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRinse thoroughly until water runs clear.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFollow with a hydrating conditioner or a nourishing 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Ideal for maintaining brightness between salon visits, this shampoo leaves hair feeling clean, fresh and cared for.\u003c\/p\u003e\n\u003cp data-start=\"759\" data-end=\"791\"\u003eCruelty-free and vegan-friendly.\u003c\/p\u003e\n\u003ch2 data-section-id=\"ycgkk5\" data-start=\"793\" data-end=\"809\"\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli data-start=\"811\" data-end=\"905\"\u003e\n\u003cstrong data-start=\"811\" data-end=\"836\"\u003eViolet-Toning Formula\u003c\/strong\u003e\u003cbr data-start=\"836\" data-end=\"839\"\u003eHelps refresh the look of blonde, grey, silver and lightened hair.\u003c\/li\u003e\n\u003cli data-start=\"907\" data-end=\"993\"\u003e\n\u003cstrong data-start=\"907\" data-end=\"932\"\u003eCooler-Looking Finish\u003c\/strong\u003e\u003cbr data-start=\"932\" data-end=\"935\"\u003eSupports the appearance of cooler blonde and silver tones.\u003c\/li\u003e\n\u003cli data-start=\"995\" data-end=\"1105\"\u003e\n\u003cstrong data-start=\"995\" data-end=\"1024\"\u003eHelps Maintain Brightness\u003c\/strong\u003e\u003cbr data-start=\"1024\" data-end=\"1027\"\u003ePerfect for use between salon appointments to keep lighter hair looking fresh.\u003c\/li\u003e\n\u003cli data-start=\"1107\" data-end=\"1209\"\u003e\n\u003cstrong data-start=\"1107\" data-end=\"1148\"\u003eSuitable for Natural \u0026amp; Synthetic Hair\u003c\/strong\u003e\u003cbr data-start=\"1148\" data-end=\"1151\"\u003eCan be used on both natural hair and synthetic hair types.\u003c\/li\u003e\n\u003cli data-start=\"1211\" data-end=\"1289\"\u003e\n\u003cstrong data-start=\"1211\" data-end=\"1244\"\u003eCruelty-Free \u0026amp; Vegan-Friendly\u003c\/strong\u003e\u003cbr data-start=\"1244\" data-end=\"1247\"\u003eA kinder choice for your haircare routine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"1qw4ccu\" data-start=\"1291\" data-end=\"1305\"\u003eHow to Use\u003c\/h2\u003e\n\u003cp data-start=\"1307\" data-end=\"1450\"\u003eApply to wet hair and lather evenly. Leave for \u003cstrong data-start=\"1354\" data-end=\"1372\"\u003e3 to 5 minutes\u003c\/strong\u003e, then rinse thoroughly. Follow with \u003cstrong data-start=\"1409\" data-end=\"1432\"\u003eOsmo No Yellow Mask\u003c\/strong\u003e for best results.\u003c\/p\u003e\n\u003ch2 data-section-id=\"lbjtps\" data-start=\"1452\" data-end=\"1467\"\u003eIngredients\u003c\/h2\u003e\n\u003cp data-start=\"1469\" data-end=\"1883\"\u003eAqua (Water), Cocamidopropyl Betaine, Sodium C14-16 Olefin Sulfonate, Sodium Chloride, Glycerin, PEG-120 Methyl Glucose Trioleate, Amodimethicone, Propylene Glycol, Cetrimonium Chloride, Trideceth-12, Tocopheryl Acetate, Benzophenone-4, Parfum (Fragrance), Hexamethylindanopyran, Limonene, Citrus Aurantium Peel Oil, Hexyl Cinnamal, Citric Acid, Phenoxyethanol, Sodium Benzoate, Triethylene Glycol, Acid Violet 43.\u003c\/p\u003e","brand":"Osmo","offers":[{"title":"100ml","offer_id":56345757909369,"sku":"K-OS-1-O-15255-G","price":2.99,"currency_code":"GBP","in_stock":true},{"title":"400ml","offer_id":56169201762681,"sku":"K-OS-O-6723-G-1","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"1000ml","offer_id":56169201795449,"sku":"K-OS-O-6723-G-2","price":19.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/osmo-super-silver-shampoo-400ml-front__17562.jpg?v=1769204774"},{"product_id":"dabur-vatika-henna-hair-color-60g","title":"Dabur Vatika Henna Hair Color 60g","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eNow you can exchange grey for glossy and glamorous colour. Vatika Henna Hair Colour, enriched with natural Henna powder that\u003c\/span\u003e\u003cspan class=\"dots\"\u003e \u003c\/span\u003eaids the process of hiding grey hair, and adds shine and softness to it. Throughout India, the middle-east and Europe, henna has been known for its herbal conditioning properties that strengthens hair and add vitality too. So no worries about damaging your hair while you gently coax the colour of your hair back.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003cbr\u003eGrey Coverage\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirection of Use:\u003c\/strong\u003e\u003cbr\u003eEmpty one sachet of Vatika Henna Hair Colour into a bowl. Add 40ml of water and mix to form a uniform paste.Using an applicator brush, apply paste evenly, focus on white hair. Allow colour to develop for 30 minutes. Wash hair thoroughly with lukewarm water. FOR ENHANCED RESULTS - INCREASE FREQUENCY OF USAGE\u003cbr\u003eApply Vatika Naturals Blackseed conditioner on hair and leave for 1-2 minutes. Rinse off with lukewarm water.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePrecautions of Use:\u003c\/strong\u003eIf you are allergic to any ingredient do not use the product or perform skin patch test before 24 hrs of use. For External use Only. Avoid Contact with eyes. Rinse eyes immediately it product comes in contact with them. Keep out of reach of children. Contains Phenylenediamine, Resorcinol \u0026amp; Hydrogen Parodide released). Wear suitable gloves. Read and follow instructions. This product is not intended for use on persons under the age of 16. CAUTION: This product contains ingredients that may cause skin irritation on certain individuals and a preliminary test according to accompanying directions should first be made. Can cause severe allergic reaction. This product must not be used for dyeing the eyelashes or eyebrows. To do so may cause blindness. The preparation may cause serious inflammation of the skin in some persons and a preliminary test should always be carried out to determine whether or not special sensitivity exists, And to make the test, a small area of skin behind the ear or on the inner surface of the forearm should be cleansed, using either soap and water or alcohol, and a small quantity of the hair dye as prepared for use should be applied to the area and allowed to dry. After 24 hours, the area should be washed gently with soap and water. If no imitation or inflammation is apparent, it is usually assumed that no hypersensitivity to the dye exists. The test should, however, be carried out before each application. On no account should the hair dye be used for dyeing eyebrows or eyelashes as severe inflammation of the eye or even blindness may result. Rinse hair well after application. Temporary \"\"black henna tattoos may increase your risk of allergy. Do not colour your hair if you have rash on your face or sensitive, imitated and damaged scalp, you have ever experienced any reaction after colouring your hair, you have experienced a reaction to a temporary black henna tattoo in the past.\u003c\/p\u003e","brand":"Dabur","offers":[{"title":"Jet Black","offer_id":54807532798329,"sku":"K-DA-J-D-10187-G","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"Rich Black","offer_id":54807532831097,"sku":"K-DA-R-D-10188-G","price":4.99,"currency_code":"GBP","in_stock":false},{"title":"Dark Brown","offer_id":54807532863865,"sku":"K-DA-D-D-10192-G","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"Natural Brown","offer_id":54807532896633,"sku":"K-DA-N-D-10190-G","price":4.99,"currency_code":"GBP","in_stock":false},{"title":"Burgundy","offer_id":54807532929401,"sku":"K-DA-B-D-10191-G","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Vatika-Henna-Jet-Black_2x_e60d5c3a-cff1-4735-9356-0b58f8e48e86.jpg?v=1732537246"},{"product_id":"dabur-vatika-oil-fusion-colors-108ml","title":"Dabur Vatika Oil Fusion Colors 108ml","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eThis product gives you an elegant appearance by covering grey strands with a natural-looking hair colour. It provides long lasting\u003c\/span\u003e\u003cspan class=\"dots\"\u003e \u003c\/span\u003ecolour and improves hair texture. It is completely safe and free of harmful chemicals.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003cbr\u003eGrey Coverage\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUsage:\u003c\/strong\u003e\u003cbr\u003eEmpty the colouring tube and developer milk bottle in a non metallic bowl and mix to form a uniform mixture.\u003cbr\u003ePut on gloves and using an applicator brush, apply the mixture evenly on hair. Focus on grey hair. Keep on for 30 minutes.\u003cbr\u003eRinse thoroughly with lukewarm water until water runs clear and colourless.\u003cbr\u003eApply Vatika Naturals Blackseed conditioner on hair and leave for 1-2 minutes. Rinse off with lukewarm water.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eStorage Instructions:\u003c\/strong\u003e Store away from direct sunlight.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOther Claims \/ Warnings Needed:\u003c\/strong\u003e For external use only. Do not swallow\u003c\/p\u003e","brand":"Dabur","offers":[{"title":"1.0 Jet Black","offer_id":54807551836537,"sku":"K-DA-1-D-10195-G","price":5.99,"currency_code":"GBP","in_stock":false},{"title":"2.0 Natural Black","offer_id":54807551869305,"sku":"K-DA-2-D-10196-G","price":5.99,"currency_code":"GBP","in_stock":false},{"title":"3.0 Dark Brown","offer_id":54807551902073,"sku":"K-DA-3-D-10197-G","price":5.99,"currency_code":"GBP","in_stock":false},{"title":"4.0 Natural Brown","offer_id":54807551934841,"sku":"K-DA-4-D-10199-G","price":5.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/NATURAL-BLACK_2x_83937294-4321-4bc6-89d4-023425108fcc.jpg?v=1732538011"},{"product_id":"umberto-giannini-blonde-boost-toning-spray-100ml","title":"Umberto Giannini Blonde Boost Toning Spray 100ml","description":"\u003cp\u003eInstantly brighten blonde hair and banish brassy tones. Lifts your shade with every use.\u003c\/p\u003e\n\u003cp\u003e97% natural \u003c\/p\u003e","brand":"Umberto Giannini","offers":[{"title":"Default Title","offer_id":54862507770233,"sku":"K-UM-U-10566-G","price":8.75,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/s-l1200_1.png?v=1736439407"},{"product_id":"color-wow-root-cover-up","title":"Color Wow Root Cover Up","description":"\u003ch4\u003eWHY IT'S WOW\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eEasy, instant, precise: just press, no mess!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTemporary colour stays until shampoo’d out (you can swim in it!)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eReflective mineral powder for a multi-dimensional, natural look\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNever stiff, sticky, or waxy like mascaras, crayons and sprays\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGreat value! 6 months to 1 year usage for one compact\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eOur root concealer has no waxes, no dyes, no PPD’s + cruelty-free\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e1. Apply to dry hair.\u003cbr\u003e2. Load up small end of brush with powder.\u003cbr\u003e3. Use free hand to pull hair flat and taut against head, and press brush down firmly into roots, starting from scalp and working out.\u003cbr\u003e4. Do not use a sweeping motion.\u003cbr\u003e5. Apply more powder as needed.\u003cbr\u003e6. To extend highlights, use side edge of small brush. Lightly dust off any excess powder with wide end of brush.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor all hair types, especially for colour-treated hair, greying hair and thinning hair\u003c\/span\u003e\u003c\/p\u003e","brand":"Color Wow","offers":[{"title":"Black","offer_id":54910322573689,"sku":"K-CO-B-C-10813-G","price":26.55,"currency_code":"GBP","in_stock":true},{"title":"Dark Brown","offer_id":54910322606457,"sku":"K-CO-D-C-10814-G","price":26.55,"currency_code":"GBP","in_stock":true},{"title":"Medium Brown","offer_id":54910322639225,"sku":"K-CO-M-C-10815-G","price":26.55,"currency_code":"GBP","in_stock":false},{"title":"Light Brown","offer_id":54910322671993,"sku":"K-CO-L-C-10816-G","price":26.55,"currency_code":"GBP","in_stock":true},{"title":"Dark Blonde","offer_id":54910322704761,"sku":"K-CO-D-C-10817-G","price":26.55,"currency_code":"GBP","in_stock":true},{"title":"Blonde","offer_id":54910322737529,"sku":"K-CO-B-C-10818-G","price":26.55,"currency_code":"GBP","in_stock":true},{"title":"Light Blonde\/Platinum","offer_id":54910342398329,"sku":"K-CO-L-C-10826-G","price":26.55,"currency_code":"GBP","in_stock":true},{"title":"Red","offer_id":54910322770297,"sku":"K-CO-R-C-10819-G","price":26.55,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/PDP-Award-Image_RCU_1400x_jpg.webp?v=1738072984"},{"product_id":"wella-color-touch-demi-permanent-colour","title":"Wella Color Touch Demi-Permanent Colour 60ml","description":"\u003cdiv class=\"fresnel-container fresnel-greaterThanOrEqual-desktop fresnel-:R4ksid6: sc-8b562bc1-0 heNtfM\"\u003e\n\u003cdiv class=\"sc-e078a01b-0 hfmHtQ\"\u003e\n\u003cdiv class=\"sc-e078a01b-3 jqMBkk\"\u003e\n\u003cdiv class=\"sc-e078a01b-5 OxZGQ\"\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e\u003cspan\u003eColor Touch creates uncompromised vibrancy and shine with its ammonia-free*, vegan formula including innovative built-in Metal Purifier for true-to-tone vibrancy no matter the hair condition. Perfect for clients who like to change their tone more often.\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"sc-e078a01b-2 bllwbQ\"\u003e\n\u003cul\u003e\n\u003cli\u003eMore than 90 vibrant shades for stunning shiny results\u003c\/li\u003e\n\u003cli\u003eVersatile demi services, including its signature Color Touch Melt\u003c\/li\u003e\n\u003cli\u003eUp to 70% grey coverage with soft regrowth**\u003c\/li\u003e\n\u003cli\u003eBeautifully fades over 28 washes\u003c\/li\u003e\n\u003cli\u003eNo drip formula for a precise application\u003c\/li\u003e\n\u003cli\u003eNo ammonia \u003cspan\u003e*Except Color Touch Plus which is low-ammonia\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePure Naturals, Deep Browns, Vibrant Reds \u0026amp; Rich Naturals: \u003c\/strong\u003eLow-commitment, flexible ammonia free multifaceted hair colour for clients that like to change their hair tone more regularly. When you seek for vibrant, rich, gentle colour. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSpecial Mix:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eFor creative mixing or vibrant colour results. Add intensity of tone to any colour touch shade. For more edgy, creative results. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMix in a 1:2 ratio (30g cream + 60g emulsion) using 1.9% or 4% Color Touch Emulsion. \u003c\/p\u003e\n\u003cul data-complete=\"true\" class=\"KsbFXc U6u95\"\u003e\n\u003cli data-sae=\"\" data-complete=\"true\" data-hveid=\"CAQQAw\"\u003e\u003cspan data-complete=\"true\" data-sfc-cp=\"\" class=\"T286Pc\"\u003e\u003ca href=\"https:\/\/www.kiyobeauty.com\/products\/wella-color-touch-intensive-1-9-6-vol?_pos=2\u0026amp;_psq=color+touch\u0026amp;_ss=e\u0026amp;_v=1.0\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong data-complete=\"true\" class=\"Yjhzub\"\u003e1.9% (6 Vol):\u003c\/strong\u003e\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003eUse for standard toning, glazing, or colour refreshing.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-sae=\"\" data-complete=\"true\" data-hveid=\"CAQQBA\"\u003e\n\u003cspan data-complete=\"true\" data-sfc-cp=\"\" class=\"T286Pc\"\u003e\u003ca href=\"https:\/\/www.kiyobeauty.com\/products\/wella-color-touch-emulsion-4-13-vol-1000ml?_pos=3\u0026amp;_psq=color+touch\u0026amp;_ss=e\u0026amp;_v=1.0\" target=\"_blank\" rel=\"noopener\"\u003e\u003cstrong data-complete=\"true\" class=\"Yjhzub\"\u003e4% (13 Vol):\u003c\/strong\u003e\u003c\/a\u003e\u003cspan\u003e \u003c\/span\u003eUse for up to 70% grey coverage or when a more intense, vibrant result is needed.\u003c\/span\u003e\u003cspan data-complete=\"true\" data-wiz-uids=\"vLxIvc_17,vLxIvc_18\" class=\"uJ19be notranslate\"\u003e\u003cspan aria-owns=\"action-menu-toolbar\" data-sae=\"\" data-wiz-attrbind=\"class=vLxIvc_16\/TKHnVd\" data-animation-atomic=\"\" class=\"vKEkVd\"\u003e \u003c\/span\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eApply to clean, towel-dried hair for 20 minutes (15 with heat), or on dry hair for more intensity\u003c\/p\u003e\n\u003cul data-processed=\"true\" data-complete=\"true\" class=\"KsbFXc U6u95\"\u003e\n\u003cli data-sae=\"\" data-complete=\"true\" data-hveid=\"CAcQAg\"\u003e\u003cspan data-complete=\"true\" data-sfc-cp=\"\" class=\"T286Pc\"\u003e\u003cstrong data-complete=\"true\" class=\"Yjhzub\"\u003eBase:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApply to\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-complete=\"true\" class=\"Yjhzub\"\u003etowel-dried, pre-shampooed hair\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efor a soft result. For maximum intensity and grey coverage, apply to\u003cspan\u003e \u003c\/span\u003e\u003cstrong data-complete=\"true\" class=\"Yjhzub\"\u003edry hair\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli data-sae=\"\" data-complete=\"true\" data-hveid=\"CAcQAw\"\u003e\u003cspan aria-owns=\"action-menu-toolbar\" data-complete=\"true\" data-sfc-cp=\"\" class=\"T286Pc\"\u003e\u003cstrong data-complete=\"true\" class=\"Yjhzub\"\u003eTechnique:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eApply evenly from roots to ends for a full-head application. If treating regrowth, apply to the roots first and pull through the lengths for the final 5 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"10\/0 Lightest Blonde","offer_id":55588461609337,"sku":"K-WE-1-K-11552-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/0 Very Light Blonde","offer_id":56480014532985,"sku":"K-WE-1-K-11552-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/01 Very Light Blonde Natural Ash","offer_id":55588461642105,"sku":"K-WE-9-K-11553-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/03 Very Light Blonde Natural Gold","offer_id":55588461674873,"sku":"K-WE-9-K-11554-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/0 Light Blonde","offer_id":55588461707641,"sku":"K-WE-8-K-11555-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/0 Medium Blonde","offer_id":55588461740409,"sku":"K-WE-7-K-11556-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"7\/03 Medium Blonde Natural Gold","offer_id":55588461773177,"sku":"K-WE-7-K-11557-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"6\/0 Dark Blonde","offer_id":55588461805945,"sku":"K-WE-6-K-11558-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"5\/0 Light Brown","offer_id":55588461838713,"sku":"K-WE-5-K-11559-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"4\/0 Medium Brown","offer_id":55588461871481,"sku":"K-WE-4-K-11560-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"3\/0 Dark Brown","offer_id":55588461904249,"sku":"K-WE-3-K-11561-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"2\/0 Black","offer_id":55588461937017,"sku":"K-WE-2-K-11562-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"10\/81 Lightest Blonde Pearl Ash","offer_id":55588461969785,"sku":"K-WE-1-K-11563-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/16 Very Light Blonde Ash Violet","offer_id":55588462002553,"sku":"K-WE-9-K-11564-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/36 Very Light Blonde Gold Violet","offer_id":55588462035321,"sku":"K-WE-9-K-11565-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/86 Very Light Blonde Pearl Violet","offer_id":55588462068089,"sku":"K-WE-9-K-11566-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/96 Very Light Blonde Cendre Violet","offer_id":55588462100857,"sku":"K-WE-9-K-11567-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"9\/97 Very Light Blonde Cendre Brown","offer_id":55588462133625,"sku":"K-WE-9-K-11568-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"8\/35 Light Blonde Gold 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class=\"sc-e078a01b-2 bllwbQ\"\u003eWella Professionals Color Fresh Mask is a zero-damage color-depositing mask to refresh your salon color. 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Style. Go.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-processed=\"true\"\u003ePearl Blonde:\u003c\/strong\u003e Ideal for platinum\/icy blondes to maintain color and neutralize brassiness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-processed=\"true\"\u003eLilac Frost:\u003c\/strong\u003e A cool, anti-yellow formula designed to neutralize brassiness in blonde hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-processed=\"true\"\u003eGolden Gloss:\u003c\/strong\u003e Adds a warm, gilded glow to light blonde or blonde highlights.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-processed=\"true\"\u003eCaramel Glaze:\u003c\/strong\u003e A deep shade for medium blondes and brunettes; ideal for reviving balayage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-processed=\"true\"\u003eChocolate Touch:\u003c\/strong\u003e Deepens and revives brunette hair for a rich, intense brown.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-processed=\"true\"\u003eCool Espresso:\u003c\/strong\u003e A deep shade that brings cool, dark tones to brown or black hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-processed=\"true\"\u003eCopper Glow:\u003c\/strong\u003e Refreshes and enhances true-to-tone copper shades.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-processed=\"true\"\u003eRose Blaze:\u003c\/strong\u003e Creates deep, intense rose tones on medium blonde and pre-lightened hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"T286Pc\" data-sfc-cp=\"\" data-processed=\"true\"\u003e\u003cstrong class=\"Yjhzub\" data-processed=\"true\"\u003ePeach Blush:\u003c\/strong\u003e Provides a soft, peachy, or warm blush tone\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Wella","offers":[{"title":"Pearl Blonde","offer_id":55588696195449,"sku":"K-CO-K-11673-G-1","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Lilac Frost","offer_id":55588696228217,"sku":"K-CO-K-11673-G-2","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Golden Gloss","offer_id":55588696260985,"sku":"K-CO-K-11673-G-3","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Caramel Glaze","offer_id":55588696293753,"sku":"K-CO-K-11673-G-4","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Rose Blaze","offer_id":55588696326521,"sku":"K-CO-K-11673-G-5","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Copper Glow","offer_id":55588696359289,"sku":"K-CO-K-11673-G-6","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Chocolate Touch","offer_id":55588696392057,"sku":"K-CO-K-11673-G-7","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Red","offer_id":55588696424825,"sku":"K-CO-K-11673-G-8","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Pink","offer_id":55588696457593,"sku":"K-CO-K-11673-G-9","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Blue","offer_id":55588696490361,"sku":"K-CO-K-11673-G-10","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Mint","offer_id":55588696523129,"sku":"K-CO-K-11673-G-11","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Cool Espresso","offer_id":55588696555897,"sku":"K-CO-K-11673-G-12","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Peach Blush","offer_id":55588696588665,"sku":"K-CO-K-11673-G-13","price":13.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_752c1fa9-b17e-42ad-98ca-960e1e25a41a.avif?v=1772365274"},{"product_id":"softsheen-carson-dark-lovely-uplift-hair-bleach-kit","title":"Softsheen Carson Dark \u0026 Lovely Uplift Hair Bleach Kit","description":"\u003cp class=\"product-details__main-benefit\"\u003eDelivers up to 8 levels of dramatic hair color lift while maintaining curly hair texture integrity.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOne kit, up to 8 levels of dramatic lift! Dark and Lovely Uplift Hair Bleach Kit makes it easy to lighten dark hair at home, with less damage to your curls and curl pattern. Our hair bleach kit for dark hair includes an ammonia-free hair bleach powder, cream developer with encapsulated oils, and Violet Toning Care Conditioner for counteracting brassiness.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eDark and Lovely Uplift Hair Bleach Kit features a patented, ammonia-free hair bleach powder and cream developer with encapsulated oils to deliver up to 8 levels of dramatic lift. The Violet Toning Care Conditioner replenishes moisture and removes harsh brassy tones. This hair bleach kit for dark hair maintains curly hair texture integrity and curl pattern. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits of Uplift Hair Bleach Kit\u003c\/strong\u003e\u003cbr\u003eOur easy-to-use bleach kit for hair is made for dark, textured hair and maintains curly hair texture integrity and curl pattern.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003cstrong\u003eKey Features\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e● \u003cspan\u003e\u003c\/span\u003eUp to 8 levels of dramatic lift\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eAmmonia-free formula\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eFormulated for dark, textured hair\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eLightens with less damage to curls and curl pattern\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eVegan and cruelty-free\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePrep\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e1.\u003cspan\u003e  \u003c\/span\u003eStart with dry, unshampooed, detangled hair that’s free of product buildup. \u003cbr\u003e2.\u003cspan\u003e  \u003c\/span\u003ePut on Dark \u0026amp; Lovely Gloves from the hair bleach kit.\u003cbr\u003e3.\u003cspan\u003e  \u003c\/span\u003eTwist off applicator cap tip and unscrew applicator cap from Cream Developer bottle.\u003cbr\u003e4.\u003cspan\u003e  \u003c\/span\u003eGently shake Bleaching Powder (1) sachet packets to loosen contents.\u003cbr\u003e5.\u003cspan\u003e  \u003c\/span\u003eCut off the corners of the packets at the dotted line and carefully pour the entire contents of packets, one at a time, into the Cream Developer (2) bottle. Be sure the packet opening is completely inside the neck of the bottle. Keep packets away from eyes and face. \u003cbr\u003e6.\u003cspan\u003e  \u003c\/span\u003eScrew the flat cap onto the Cream Developer (2) bottle. \u003cbr\u003e7.\u003cspan\u003e  \u003c\/span\u003ePoint bottle away from face. Shake vigorously for at least 60 seconds to ensure bleach mixture is thoroughly blended until uniform, rich, and creamy. \u003cbr\u003e8.\u003cspan\u003e  \u003c\/span\u003eImmediately remove flat cap once hair bleach mixture is smooth and creamy. Discard flat cap and replace with applicator tip. Use immediately and proceed to next step. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNote:\u003c\/strong\u003e Always shake bottle with the flat cap on for optimal mixing results. Never leave flat cap on after mixing is complete. The container may burst. You should also never leave the tip of the applicator cap unopened after mixing as its container may also burst.  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOption 1: All-Over Bleaching\u003cbr\u003e\u003c\/strong\u003eFor hair that has not been previously bleached over\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e1. Lighten Lengths: \u003c\/p\u003e\n\u003cp\u003e●\u003cspan\u003e  \u003c\/span\u003eDivide hair into four sections and work in quadrants.\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eRight after mixing, begin in one front quadrant, making small sections. Apply Dark \u0026amp; Lovely Uplift hair bleach 1 inch away from the scalp. Mixture should be evenly coated and visible all over applied areas. Once all of the hair has bleach mixture applied, move on to the remaining quadrants. Use about ⅔ of the bleach mixture. \u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eLeave on for 30-40 minutes. Use a lightning preview test as a timing guide. Refer to the preview test section.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e2. Lighten Roots:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eAfter 30-40 minutes have passed, apply remaining bleach mixture to the root area, making small ¼ inch parts. Gently smooth mixture onto roots, saturating thoroughly.\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eSet a timer for an additional 20-30 minutes. To see if desired result is achieved, clean a small piece of hair using gloved fingers or wipe with a napkin. If hair is not lightened enough, reapply mixture and leave on for 5 more minutes. Continue to check every 5 minutes until designed lightness is achieved.\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e3. Rinse, Condition \u0026amp; Tone:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e●\u003cspan\u003e  \u003c\/span\u003eWhen time is up and desired lightness is achieved, keeping gloves on, thoroughly rinse product from hair using warm water until water runs clear. No need to shampoo.\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eSqueeze excess water from hair.\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eApply the Violet Toning Care Conditioner (3) to hair. Work through gently and let penetrate for 5 minutes. (NOTE: Use wide-toothed comb if preferred.)\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eUse Violet Toning Care Conditioner (3) when needed to maintain blonde tones, cool down brassiness, and leave hair hydrated.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOption 2: Touch-Up Lightening\u003cbr\u003e\u003c\/strong\u003eFor hair that has been bleached all over 4-6 weeks previously.\u003c\/p\u003e\n\u003cp\u003e1. Touch-Up Roots Only\u003c\/p\u003e\n\u003cp\u003e●\u003cspan\u003e  \u003c\/span\u003eDo not apply bleach mixture on previously bleached hair as this could cause breakage. \u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eWith the tip of the applicator, make small ¼ inch parts and apply Dark \u0026amp; Lovely Uplift Bleach mixture onto the new growth only. \u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eContinue making parts and applying product until all new hair growth is saturated. A thick coating should be visible and evenly distributed all over applied areas.\u003c\/p\u003e\n\u003cp\u003e2. Time It\u003c\/p\u003e\n\u003cp\u003e●\u003cspan\u003e  \u003c\/span\u003eStart timer for 30 minutes. \u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eTo see if desired end result is achieved, clean a small piece of hair using gloved fingers or wipe with a napkin. Hair should be a pale yellow. If hair is not lightened enough, reapply mixture again and leave on for 5 more minutes. \u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eContinue to check every 5 minutes until desired lightness is achieved. Do not exceed a total processing time of 60 minutes.\u003c\/p\u003e\n\u003cp\u003e3. Rinse, Condition \u0026amp; Tone\u003c\/p\u003e\n\u003cp\u003e●\u003cspan\u003e  \u003c\/span\u003eWhen time is up and your desired lightness has been achieved, keeping gloves on, thoroughly rinse product from your hair using warm water until water runs clear. No need to shampoo.\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eSqueeze excess water from hair. Apply the Violet Toning Care Conditioner (3) to hair. Gently work through and let penetrate for 5 minutes. (NOTE: Use wide-toothed comb if preferred.)\u003cbr\u003e●\u003cspan\u003e  \u003c\/span\u003eUse Violet Toning Care Conditioner (3) when needed to maintain blonde tones, cool down brassiness, and leave hair hydrated.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients: \u003c\/strong\u003eAmmonia Free Cream Developer: AQUA \/ WATER \/ EAU, PARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE, HYDROGEN PEROXIDE, CETEARYL ALCOHOL, PEG-40 HYDROGENATED CASTOR OIL, SODIUM CETEARYL SULFATE, PHOSPHORIC ACID, TETRASODIUM ETIDRONATE, SODIUM SALICYLATE, TETRASODIUM PYROPHOSPHATE Ammonia Free Bleach Powder: POTASSIUM PERSULFATE, SODIUM SILICATE, SODIUM PERSULFATE, ZEA MAYS STARCH \/ CORN STARCH, PARAFFINUM LIQUIDUM \/ MINERAL OIL \/ HUILE MINERALE, SODIUM LAURYL SULFATE, PARFUM \/ FRAGRANCE, PVP, EDTA, SILICA SILYLATE, SODIUM POLYACRYLATE, AQUA \/ WATER \/ EAU Violet Toning Care Conditioner: WATER, CETEARYL ALCOHOL, BEHENTRIMONIUM CHLORIDE, MINERAL OIL, FRAGRANCE, GLYCERIN, PHENOXYETHANOL, ISOPROPYL ALCOHOL, CAPRYLYL GLYCOL, EXT. VIOLET 2, CHLORHEXIDINE DIGLUCONATE, CITRIC ACID, LIMONENE\u003c\/p\u003e","brand":"Dark and Lovely","offers":[{"title":"Default Title","offer_id":55932925870457,"sku":"K-SO-D-12542-G","price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/75285016282_darkandlovely_uplift_bleach-kit_hair_color_packshot1.webp?v=1759776620"},{"product_id":"wella-color-fresh-masks-500ml","title":"Wella Color Fresh Masks 500ml","description":"\u003cp\u003e\u003cstrong\u003eWella Color Fresh Masks 500ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRefresh, revive, or transform your shade with Wella Professionals Color Fresh Mask, a zero-damage, colour-depositing treatment designed to maintain and enhance salon colour at home. This temporary hair colour mask gradually fades true-to-tone, making it perfect for refreshing vibrancy between appointments or experimenting with new hues without commitment.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFormulated with rich conditioning ingredients and avocado oil, the mask deeply nourishes while depositing colour, leaving hair feeling smooth, soft, and moisturised. The silicone-free, vegan-friendly formula helps maintain healthy-looking shine and manageability.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eColour results vary depending on the selected shade and your hair’s base level and porosity — the lighter the hair, the brighter and more vibrant the result.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eZero-damage, temporary colour refresh\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGradually fades for low-commitment colour\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEnriched with avocado oil for nourishment and shine\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeaves hair soft, smooth, and moisturised\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSilicone-free and formulated without animal-derived ingredients\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdeal for refreshing salon colour at home\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShampoo and towel-dry hair. Apply generously section by section and comb through for even distribution. Leave on for up to 10 minutes, depending on desired intensity. Rinse thoroughly. We recommend wearing gloves during application.\u003c\/span\u003e\u003c\/p\u003e","brand":"Wella","offers":[{"title":"Pearl Blonde","offer_id":56140744917369,"sku":"K-WE-P-W-12851-G","price":33.99,"currency_code":"GBP","in_stock":true},{"title":"Lilac Frost","offer_id":56140744950137,"sku":"K-WE-L-W-12852-G","price":33.99,"currency_code":"GBP","in_stock":true},{"title":"Golden Gloss","offer_id":56140744982905,"sku":"K-WE-G-W-12853-G","price":33.99,"currency_code":"GBP","in_stock":true},{"title":"Chocolate Touch","offer_id":56140745015673,"sku":"K-WE-C-W-12854-G","price":33.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/colorfresh_pearl_blonde_mask_thumbnail.png?v=1771106355"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/collections\/colouring.png?v=1750754889","url":"https:\/\/www.kiyobeauty.com\/collections\/colour\/colour.oembed?page=5","provider":"Kiyo Beauty","version":"1.0","type":"link"}