{"title":"Matrix","description":"","products":[{"product_id":"matrix-total-results-mega-sleek-shea-butter-shampoo-300ml","title":"Matrix Total Results Mega Sleek Shea Butter Shampoo","description":"\u003cp\u003eTame unruly, hard-to-manage hair with Matrix Total Results Mega Sleek Shampoo, a smoothing formula designed to combat frizz and shield the hair from humidity.\u003c\/p\u003e\n\u003cp\u003eThis gentle cleanser works to purify rebellious strands while helping to create a more controlled, polished look. Enriched with nourishing Shea Butter, it removes dirt and build-up as it softens and smooths the hair surface, leaving your hair feeling silky and looking sleek.\u003c\/p\u003e\n\u003cp\u003eSafe for colour-treated hair.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"75ml","offer_id":57270291759481,"sku":"K-MA-M-12938-G-2","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"300ml","offer_id":57270291792249,"sku":"K-MA-M-12938-G-1","price":10.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/159007_0.jpg?v=1776795501"},{"product_id":"matrix-total-results-mega-sleek-shea-butter-conditioner-300ml","title":"Matrix Total Results Mega Sleek Shea Butter Conditioner","description":"\u003cp\u003eTake control of unruly hair with Matrix Total Results Mega Sleek Conditioner, a smoothing and detangling formula designed to combat frizz and protect against humidity.\u003c\/p\u003e\n\u003cp\u003eInfused with nourishing Shea Butter, it deeply conditions each strand, helping to soften, smooth, and improve overall manageability. The rich formula works to calm misbehaving hair, leaving it sleek, silky, and more easily controlled.\u003c\/p\u003e\n\u003cp\u003eSafe for colour-treated hair.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"50ml","offer_id":57270293692793,"sku":"K-MA-M-12939-G-2","price":3.99,"currency_code":"GBP","in_stock":false},{"title":"300ml","offer_id":57270293725561,"sku":"K-MA-M-12939-G-1","price":10.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_bcbeab1e-2be4-49d7-af4b-7520c71b0b4a.avif?v=1762640419"},{"product_id":"matrix-total-results-mega-sleek-iron-smoother-250ml","title":"Matrix Total Results Mega Sleek Iron Smoother 250ml","description":"\u003cp\u003eTake control of your hair with Total Results Mega Sleek Iron Smoother, a leave-in spray designed to protect against heat damage while combating frizz.\u003c\/p\u003e\n\u003cp\u003eOffering thermal protection up to 230°C, it helps safeguard hair during blow-drying, straightening, and other heat-based styling routines. The formula also shields against humidity, keeping hair smooth and controlled throughout the day. By enhancing the performance of heat-styling tools, it promotes sleek, polished results with long-lasting style memory.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56159274926457,"sku":"K-MA-M-12940-G","price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_1_0671e4ad-bee2-40a4-aff1-3b7d06c3f81d.avif?v=1762640599"},{"product_id":"matrix-total-results-high-amplify-volumising-shampoo-300ml","title":"Matrix Total Results High Amplify Volumising Shampoo 300ml","description":"\u003cp\u003eRevitalise fine, flat hair with Matrix High Amplify Volume Shampoo, a lightweight formula designed to boost lift and fullness from root to tip. It gently cleanses while adding all-over body, creating the appearance of thicker, more voluminous hair. The result is salon-worthy fullness and long-lasting volume that leaves your hair looking and feeling completely revitalised.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161090339193,"sku":"K-MA-M-12945-G","price":10.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_3_8a4d6cef-d9c9-40c2-8c25-5f29a003fadf.avif?v=1762686740"},{"product_id":"matrix-total-results-high-amplify-volumising-conditioner-300ml","title":"Matrix Total Results High Amplify Volumising Conditioner 300ml","description":"\u003cp\u003eAddress the challenges of fine, limp hair with High Amplify Conditioner, a lightweight formula designed to nourish while adding long-lasting volume.* It helps build body and boost shine, all while easing tangles and reducing static for smoother, more manageable hair.\u003c\/p\u003e\n\u003cp\u003eEnriched with protein and panthenol, the conditioner supports stronger, fuller-looking strands and leaves hair feeling fortified and uplifted. The result is salon-quality fullness with weightless movement and enduring volume.\u003c\/p\u003e\n\u003cp\u003e*When used as part of the complete High Amplify system (shampoo, conditioner, and styler).\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161095025017,"sku":"K-MA-M-12946-G","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_4_f4563c9c-865b-4ffb-bb10-563b2a6aeef7.avif?v=1762686892"},{"product_id":"matrix-total-results-high-amplify-wonder-boost-root-lifting-spray-250ml","title":"Matrix Total Results High Amplify Wonder Boost Root Lifting Spray 250ml","description":"\u003cp\u003eWith Total Results High Amplify Wonder Boost Root Lifter from Matrix achieve an effortlessly, voluminous style. Powered by long-lasting Full Boost Technology™, along with conditioning panthenol and strengthening protein, this lightweight, non-greasy spray adds instant lift and fullness to limp hair without weighing it down.\u003c\/p\u003e\n\u003cp\u003eIdeal for use on both damp and dry hair, the precision applicator targets the roots for maximum lift, helping to create the appearance of thicker, more amplified strands. The result is salon-quality volume and a fuller-looking finish.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161147617657,"sku":"K-MA-M-12947-G","price":15.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_5_4a186ead-2a9c-4b38-942d-6ec5f832fe12.avif?v=1762687069"},{"product_id":"matrix-total-results-high-amplify-foam-volumizer-250ml","title":"Matrix Total Results High Amplify Foam Volumizer 250ml","description":"\u003cp\u003eTotal Results High Amplify Foam Volumizer (250ml) delivers lightweight, lasting lift for fine, flat hair. This airy foam adds all-over body and fullness without leaving any sticky or heavy residue. Formulated to boost volume while maintaining natural movement, it helps create thicker-looking styles with enhanced bounce and control. Ideal for blow-drying or air-drying, it leaves the hair visibly fuller, soft, and touchable with salon-quality lift.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161190969721,"sku":"K-MA-M-12949-G","price":15.49,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Screenshot2026-04-21at18.59.28.png?v=1776794388"},{"product_id":"matrix-total-results-so-silver-purple-toning-shampoo-300ml","title":"Matrix Total Results So Silver Purple Toning Shampoo 300ml","description":"\u003cp\u003eMatrix Total Results So Silver Purple Toning Shampoo 300ml is a professional salon formula designed to counteract unwanted brassy and yellow tones, brighten highlights on lighter shades, and enhance the vibrancy of both colour-treated and natural hair—from blonde to grey and white. The result is a cooler, more luminous finish with improved tone and radiance.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161198145913,"sku":"K-MA-M-12950-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_6_fbeb8113-fdd9-463e-ab30-901c19cfafdf.avif?v=1762687685"},{"product_id":"matrix-total-results-so-silver-conditioner-300ml","title":"Matrix Total Results So Silver Conditioner 300ml","description":"\u003cp\u003eMatrix Total Results So Silver Conditioner 300ml is infused with Ceramide to strengthen the hair while leaving it shiny, nourished, and beautifully neutralised. Designed for blonde, silver, and grey hair, the purple-toning formula helps correct unwanted yellow undertones and enhances natural silver tones for a cooler, more refined finish.\u003c\/p\u003e\n\u003cp\u003eWhen used as part of the complete So Silver system—including the shampoo, conditioner, and neutralising mask—it begins to neutralise brassiness from the very first application.*\u003c\/p\u003e\n\u003cp\u003e*Using the full So Silver system.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161202962809,"sku":"K-MA-M-12951-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/MX-TR-CP-S-E4183000_S.jpg?v=1762687962"},{"product_id":"matrix-total-results-miracle-creator-multitasking-20-benefit-treatment","title":"Matrix Total Results Miracle Creator Multitasking 20 Benefit Treatment","description":"\u003cp\u003eExperience a truly versatile hair care essential with Matrix Total Results Miracle Creator, a multi-benefit spray designed to nourish, protect, and revitalise your hair in just 60 seconds. This lightweight, fast-acting formula delivers twenty targeted benefits to support healthier, more manageable hair from root to tip.\u003c\/p\u003e\n\u003cp\u003eIt helps reduce breakage and split ends, controls frizz, and provides reliable heat protection, making it an ideal prep step before styling. The spray also boosts moisture, enhances smoothness, and improves overall manageability, allowing hair to detangle effortlessly and style more easily.\u003c\/p\u003e\n\u003cp\u003eBy shielding the hair from environmental stressors and refining rough or uneven texture, it helps minimise damage and promotes a smoother, softer finish. Hair feels conditioned, sleek, and revitalised—without any greasy or heavy residue.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"45ml","offer_id":56855200989561,"sku":"K-MA-M-12952-G-2","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"190ml","offer_id":56855201022329,"sku":"K-MA-M-12952-G-1","price":16.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_7_4420ea68-955f-4c7e-b43c-17758b80a3c1.avif?v=1762688134"},{"product_id":"matrix-total-results-brass-off-shampoo-300ml","title":"Matrix Total Results Brass Off Shampoo 300ml","description":"\u003cp\u003eMatrix Total Results Brass Off is a professional-strength shampoo designed to counteract unwanted brassiness while refreshing the hair with cooler, more balanced tones. Ideal for brunettes who lighten their hair, the formula deposits blue-violet pigments that help neutralise warm, orange undertones for a clearer, more even finish.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003cbr\u003e• Infuses the hair with blue-violet pigments to diminish brassy hues\u003cbr\u003e• Can be left on for 2–3 minutes to intensify the toning effect\u003cbr\u003e• Suitable for both colour-treated and naturally lightened hair\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161219117433,"sku":"K-MA-M-12953-G","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/8_1.avif?v=1762688407"},{"product_id":"matrix-total-results-brass-off-conditioner-300ml","title":"Matrix Total Results Brass Off Conditioner 300ml","description":"\u003cp\u003eBrass Off Blue Conditioner is designed to counteract warm, orange undertones using carefully balanced blue pigments. Enriched with ceramides, it helps reinforce the hair fibre, leaving the hair noticeably softer, stronger, and more radiant after just one use.* Lightweight enough for fine to medium hair, it’s an ideal choice for maintaining cooler tones in colour-treated or lightened hair.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSuitable for:\u003c\/strong\u003e\u003cbr\u003eColoured and chemically treated hair\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply to hair after using Brass Off Shampoo for maximum toning, or pair with your preferred Matrix shampoo for a more subtle effect. Leave on for up to 3 minutes to reach your desired level of neutralisation, then rinse thoroughly. \u003c\/p\u003e\n\u003cp\u003e*When used as part of the Brass Off system compared to a non-conditioning shampoo.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161242907001,"sku":"K-MA-M-12954-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/8_2.avif?v=1762688737"},{"product_id":"matrix-total-results-miracle-creator-20-multi-tasking-hair-mask-500ml","title":"Matrix Total Results Miracle Creator 20 Multi-Tasking Hair Mask 500ml","description":"\u003cp\u003eThis fast-acting treatment delivers deep nourishment, revitalisation, and strength to the hair in just 60 seconds. Suitable for all hair types, its non–colour-depositing formula provides twenty targeted benefits, making the hair easier to detangle and far more manageable. It leaves each strand feeling soft and silky, while shine-enhancing ingredients help the hair reflect light for a healthy, luminous finish.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161263419769,"sku":"K-MA-M-12956-G","price":31.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/815521_0.webp?v=1762688977"},{"product_id":"matrix-total-results-a-curl-can-dream-shampoo-300ml","title":"Matrix Total Results A Curl Can Dream Shampoo  300ml","description":"\u003cp\u003eIdeal for curls and coils, Matrix Total Results A Curl Can Dream Manuka Honey Infused Shampoo offers a deep cleanse while respecting your natural curl pattern.\u003c\/p\u003e\n\u003cp\u003eThe formula effectively lifts away dirt, oil, and product build-up from the scalp and lengths, leaving the hair refreshed without stripping essential moisture. Infused with manuka honey extract, it helps soften and condition the hair, promoting a smoother texture and a glossy, healthy-looking finish.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161342980473,"sku":"K-MA-M-12957-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_8_cd30e961-382c-4ce0-aa6d-a230683c8507.avif?v=1762690555"},{"product_id":"matrix-a-curl-can-dream-hair-mask-250ml","title":"Matrix A Curl Can Dream Hair Mask 250ml","description":"\u003cp\u003eMatrix’s A Curl Can Dream Rich Hydrating Hair Mask is designed to deeply nourish curls and coils while helping maintain their natural pattern. This rich treatment replenishes moisture through the lengths, enhancing definition and making curls easier to detangle. The result is hair that looks fuller, more sculpted, and visibly revitalised.\u003c\/p\u003e\n\u003cp\u003eFormulated with manuka honey, the mask delivers intense, long-lasting hydration to soften dry or fragile ends and improve overall smoothness. Its moisture-rich blend helps minimise flyaways and shields the hair from humidity, supporting curls that feel more manageable, supple, and beautifully shaped with added body.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161346847097,"sku":"K-MA-M-12958-G","price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_9_19665eb1-f6da-45ed-b3b1-50de141e0804.avif?v=1762690812"},{"product_id":"matrix-total-results-a-curl-can-dream-defining-light-hold-gel-250ml","title":"Matrix Total Results A Curl Can Dream Defining Light Hold Gel 250ml","description":"\u003cp\u003eMatrix Total Results A Curl Can Dream Defining Light Hold Gel is specially designed for curls and coils, helping to maintain and revive natural curl patterns. Infused with nourishing Manuka Honey extract, this lightweight gel provides a soft, flexible hold without leaving flakes or crunch, keeping curls defined and touchable.\u003c\/p\u003e\n\u003cp\u003ePart of the professional A Curl Can Dream system, developed with curl and coil specialists, the gel works best when used alongside the shampoo, mask, and cream for maximum curl definition, manageability, and hydration.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161352941945,"sku":"K-MA-M-12959-G","price":17.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_10_86909281-2c5a-47cb-b80f-7bb101ad52b6.avif?v=1762690958"},{"product_id":"matrix-total-results-a-curl-can-dream-moisturising-cream-500ml","title":"Matrix Total Results A Curl Can Dream Moisturising Cream 500ml","description":"\u003cp\u003eMatrix Total Results A Curl Can Dream Moisturising Cream is specially formulated for curls and coils, helping to preserve and revive natural curl patterns. Enriched with Manuka Honey extract, it provides lasting hydration and definition while keeping hair soft and touchable, without any flake or crunch.\u003c\/p\u003e\n\u003cp\u003ePart of the professional A Curl Can Dream system, co-created with curl and coil specialists, this silicone-free cream delivers a natural feel and works best when used together with the matching shampoo, mask, and gel for fully defined, healthy-looking curls.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161367523705,"sku":"K-MA-M-12960-G","price":32.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/productshots_1.png?v=1763050886"},{"product_id":"matrix-total-results-a-curl-can-dream-lightweight-oil-150ml","title":"Matrix Total Results A Curl Can Dream Lightweight Oil 150ml","description":"\u003cp\u003eThis lightweight oil is an ideal finishing touch for curls and coils, helping to separate strands, maintain natural curl patterns, and add a radiant shine. Suitable for use on both damp and dry hair, it nourishes without weighing hair down.\u003c\/p\u003e\n\u003cp\u003eEnriched with Vitamin E and Sunflower Oil, the vegan formula is silicone-free, providing a natural, soft touch. Part of the A Curl Can Dream system, it works to define, moisturise, and enhance the beauty of curls and coils.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161377386873,"sku":"K-MA-M-12961-G","price":20.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_11_e76b5f64-8a77-465b-9632-5627a8d23126.avif?v=1762691423"},{"product_id":"matrix-a-curl-can-dream-scrunch-n-go-defining-spray-150ml","title":"Matrix A Curl Can Dream Scrunch N Go Defining Spray 250ml","description":"\u003cp\u003eMatrix A Curl Can Dream Scrunch ‘n’ Go Defining Spray is enriched with Manuka Honey extract and Rose Water to help define curls and waves while providing up to 48 hours of frizz protection without weighing hair down.\u003c\/p\u003e\n\u003cp\u003eFor best results, apply after shampooing and conditioning to achieve shiny, bouncy, and moisturised curls. This lightweight spray works to enhance natural texture, leaving hair soft, manageable, and beautifully defined. For maximum curl definition, use alongside the full A Curl Can Dream system of shampoo, mask, and spray.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161383481721,"sku":"K-MA-K-12962-G","price":18.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_12_2ed3c0bc-77eb-4b1b-8eda-b73afd4b2e41.avif?v=1762691813"},{"product_id":"matrix-total-results-instacure-anti-breakage-shampoo-300ml","title":"Matrix Total Results Instacure Anti-Breakage Shampoo 300ml","description":"\u003cp\u003eThe Anti-Breakage Shampoo is enriched with Liquid Proteins to strengthen hair and reduce breakage, making it ideal for dry, brittle, and damaged strands. Designed as part of the complete Anti-Breakage System, which includes shampoo, conditioner, and leave-in spray, it helps fill hair porosity, creating a smoother, more balanced surface.\u003c\/p\u003e\n\u003cp\u003eWhen used together, this system has been shown to improve hair resilience and reduce breakage compared to a standard shampoo, leaving hair stronger, healthier, and more manageable.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161400947065,"sku":"K-MA-M-12963-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_13_522488d7-e863-465f-9e25-985cdd754efa.avif?v=1762692102"},{"product_id":"matrix-total-results-instacure-anti-breakage-conditioner-300ml","title":"Matrix Total Results Instacure Anti-Breakage Conditioner 300ml","description":"\u003cp\u003eThe Anti-Breakage Conditioner is enriched with Liquid Proteins to nourish and strengthen dry, brittle, and damaged hair, helping to reduce breakage. Part of the complete Anti-Breakage System, which includes shampoo, conditioner, and leave-in spray, it works to fill hair porosity, creating a smoother, more even surface.\u003c\/p\u003e\n\u003cp\u003eWhen used alongside the full system, it improves hair resilience and manageability, leaving strands stronger, healthier, and less prone to damage compared to standard shampoo routines.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161404092793,"sku":"K-MA-M-12965-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_14_2dc7f1e6-9531-4b23-94a7-5e8e88c08e81.avif?v=1762692329"},{"product_id":"matrix-total-results-food-for-soft-hydrating-shampoo","title":"Matrix Total Results Food For Soft Hydrating Shampoo","description":"\u003cp\u003eIf you loved Moisture Me Rich, try the new Food For Soft Hydrating System. The Hydrating Shampoo is designed for all dry hair types and is enriched with Avocado Oil and Hyaluronic Acid. It gently cleanses while removing excess oil, delivering essential moisture without stripping the hair.\u003c\/p\u003e\n\u003cp\u003eWhen used as part of the full system including shampoo, conditioner, and leave-in treatment, it provides seven times more hydration for up to 72 hours, leaving hair soft, nourished, and healthy-looking.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"300ml","offer_id":56161429750137,"sku":"K-MA-3-M-12969-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"1000ml","offer_id":56161429782905,"sku":"K-MA-1-M-12970-G","price":22.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_17_2b83211a-4e2e-4415-84c7-c7f9df0aa489.avif?v=1762692789"},{"product_id":"matrix-total-results-food-for-soft-hydrating-conditioner","title":"Matrix Total Results Food For Soft Hydrating Conditioner","description":"\u003cp\u003eThe Food For Soft Hydrating Conditioner is a detangling treatment for all dry hair types. Enriched with Avocado Oil and Hyaluronic Acid, it nourishes and hydrates dry, brittle hair, leaving it soft and manageable. It is suitable for over-processed, thick or coarse, grey, and heat-damaged hair. The formula is vegan and contains no animal-derived ingredients or by-products.\u003c\/p\u003e\n\u003cp\u003eWhen used as part of the full system including shampoo, conditioner, and leave-in treatment, it provides seven times more moisture for up to 72 hours, leaving hair visibly softer, hydrated, and healthy-looking.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"300ml","offer_id":56161433190777,"sku":"K-MA-3-M-12971-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"1000ml","offer_id":56161433223545,"sku":"K-MA-1-M-12972-G","price":22.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_19_686cc375-347b-42d5-b241-af223318ba71.avif?v=1762693011"},{"product_id":"matrix-total-results-food-for-soft-hair-oil-serum","title":"Matrix Total Results Food For Soft Hair Oil Serum","description":"\u003cp\u003eIf you loved Moisture Me Rich, try the new Food For Soft Hydrating System. This multi-use hair oil serum is suitable for all dry hair types and is enriched with Avocado Oil. It works as a leave-in treatment to hydrate, smooth, and add shine to hair while protecting against heat damage up to 450°F\/230°C.\u003c\/p\u003e\n\u003cp\u003eWhen used as part of the full system including shampoo, conditioner, and leave-in treatment, it delivers seven times more moisture for up to 72 hours, leaving hair soft, nourished, and healthy-looking.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"30ml","offer_id":56161444102521,"sku":"K-MA-M-12961-G-1","price":15.49,"currency_code":"GBP","in_stock":false},{"title":"50ml","offer_id":56161444135289,"sku":"K-MA-M-12961-G-2","price":21.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_21_6680300e-eb7a-4f3e-adc7-1f39d612ab1f.avif?v=1762693268"},{"product_id":"matrix-total-results-food-for-soft-mask","title":"Matrix Total Results Food For Soft Mask","description":"\u003cp\u003eThe Food For Soft Rich Hydrating Treatment Mask is enriched with Avocado Oil and Hyaluronic Acid to deliver deep nourishment and hydration. Designed for the driest and most porous hair, it provides up to seven times more moisture and up to 72 hours of intense softness when used as part of the full hydrating system, including shampoo, conditioner or mask, and oil. This vegan formula contains no animal-derived ingredients or by-products, leaving hair feeling soft, hydrated, and revitalized.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"75ml","offer_id":56161469628793,"sku":"K-MA-7-M-12974-G","price":9.99,"currency_code":"GBP","in_stock":true},{"title":"500ml","offer_id":56161469661561,"sku":"K-MA-5-M-12975-G","price":31.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/download_c43e2acc-a4f8-4645-8ce0-416740abe18b.png?v=1762693574"},{"product_id":"matrix-instacure-build-a-bond-mighty-care-conditioner","title":"Matrix Instacure Build a Bond Mighty Care Conditioner","description":"\u003cp\u003eMighty Care Conditioner delivers advanced bond care to help repair and strengthen hair. Enriched with Citric Acid and Squalane, it nourishes strands without weighing them down. When used as part of the Mighty Bonds system, following the Mighty Bonds Shampoo, it helps restore smoothness, resilience, and strength, leaving hair healthy, manageable, and revitalized.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"300ml","offer_id":56161498759545,"sku":"K-MA-3-M-12976-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"1000ml","offer_id":56161498792313,"sku":"K-MA-1-M-12977-G","price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/854416_0_bf59a951-c443-404b-b917-fbdbad06324b.webp?v=1762693966"},{"product_id":"matrix-instacure-build-a-bond-mighty-care-shampoo-1000ml","title":"Matrix Instacure Build-A-Bond Mighty Care Shampoo","description":"\u003cp\u003eMighty Bonds Shampoo is enriched with Citric Acid and Squalane to help rebuild bonds within damaged hair. With continued use, it strengthens and smooths strands, restoring resilience and manageability. For best results, follow with Mighty Care Conditioner as part of the full bonding system.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"300ml","offer_id":56161508983161,"sku":"K-MA-M-12980-G-1","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"1000ml","offer_id":56161509015929,"sku":"K-MA-M-12980-G-2","price":26.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/854418_0.webp?v=1762694188"},{"product_id":"matrix-total-results-instacure-build-a-bond-leave-in-balm","title":"Matrix Total Results Instacure Build-A-Bond Leave-In Balm","description":"\u003cp\u003eMatrix Instacure Build-A-Bond Super Sealing Leave-In Balm delivers advanced bond care to help repair and protect damaged hair. Enriched with Citric Acid to strengthen strands and Squalane to soften and smooth, this rich balm coats hair evenly from roots to ends. It also provides heat protection up to 450°F\/230°C. With continued use, it helps restore resilience and manageability, leaving hair stronger, smoother, and more protected.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161539195257,"sku":"K-MA-M-12981-G","price":18.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/download_2_9edb71e7-307e-48ea-a2ec-1ca31874d327.png?v=1762694467"},{"product_id":"matrix-total-results-instacure-build-a-bond-liquid-mask-250ml","title":"Matrix Total Results Instacure Build-A-Bond Liquid Mask 250ml","description":"\u003cp\u003eInstant Revival Liquid Mask delivers billion-bond care to help repair and protect damaged hair. With a liquid-cream texture similar to a serum, it penetrates deeply to strengthen hair from within while smoothing the hair fiber for improved manageability, conditioning, and shine. Each bottle contains one billion bonds to help combat damage and restore healthy, resilient, and silky hair with continued use.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161565901177,"sku":"K-MA-M-12982-G","price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/854420_0.webp?v=1762694609"},{"product_id":"matrix-glow-mania-glow-sealing-leave-in-conditioner-250ml","title":"Matrix Glow Mania Glow Sealing Leave-In Conditioner","description":"\u003cp\u003eTake control of your shine with Glow Mania Leave-In Conditioner. This Glow Sealing Leave-In helps preserve color brilliance by protecting hair from everyday stressors like blow-drying, straightening, brushing, styling, and humidity. It provides heat protection up to 230°C while smoothing and sealing the hair surface, reducing frizz and enhancing light reflection for a luminous, healthy-looking finish.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"45ml","offer_id":57121562165625,"sku":"K-MA-M-12984-G-2","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"250ml","offer_id":57121562198393,"sku":"K-MA-M-12984-G-1","price":18.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_24_4e928b50-09ab-471e-9cb6-2f3451f48b33.avif?v=1762694734"},{"product_id":"matrix-total-results-glow-mania-colour-protecting-shampoo-300ml","title":"Matrix Total Results Glow Mania Colour Protecting Shampoo","description":"\u003cp\u003eKeep your colour vibrant with Glow Mania Colour-Protecting Shampoo, specially formulated for dull, colour-treated hair. Enriched with Glycolic Acid to smooth and strengthen delicate hair surfaces and Rosehip Oil to help prevent colour fading, this shampoo leaves hair feeling soft and looking shiny. In a consumer test, 93% of participants reported an immediate healthy glow after using the complete system of shampoo, conditioner, mask, and leave-in.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"75ml","offer_id":57121543913849,"sku":"K-MA-M-12985-G-2","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"300ml","offer_id":57121543946617,"sku":"K-MA-M-12985-G-1","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_25_5fb6b5b3-00b4-4e2c-bbd1-a79a14bc46d8.avif?v=1762694950"},{"product_id":"matrix-total-results-glow-mania-colour-protecting-conditioner-300ml","title":"Matrix Total Results Glow Mania Colour Protecting Conditioner","description":"\u003cp\u003eMaintain your hair’s radiance with Glow Mania Colour-Protecting Conditioner, designed for colour-treated hair. Infused with Glycolic Acid to smooth and strengthen delicate hair surfaces and Rosehip Oil to help prevent colour fading, this conditioner instantly detangles while preserving your colour’s glow. Hair feels softer, looks shinier, and in a consumer test, 93% of participants reported an immediate healthy glow after using the full system of shampoo, conditioner, mask, and leave-in.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"50ml","offer_id":57121552990585,"sku":"K-MA-M-12986-G-2","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"300ml","offer_id":57121553023353,"sku":"K-MA-M-12986-G-1","price":12.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_26_89ca28e8-c4fb-43a0-88a7-c30edbee3aee.avif?v=1762695057"},{"product_id":"matrix-total-results-glow-mania-super-gloss-protecting-mask-500ml","title":"Matrix Total Results Glow Mania Super Gloss Protecting Mask 500ml","description":"\u003cp\u003eBoost shine and colour vibrancy with Glow Mania Super Gloss Protecting Mask, suitable for all colour-treated hair. Enriched with Glycolic Acid to smooth and reinforce delicate hair surfaces, and Rosehip Oil to help prevent colour fading, this mask leaves hair looking radiant and healthy. In a consumer test, 93% of participants reported an immediate glow after using the full system of shampoo, conditioner, mask, and leave-in.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"30ml","offer_id":57121557774713,"sku":"K-MA-M-12988-G-2","price":4.99,"currency_code":"GBP","in_stock":true},{"title":"500ml","offer_id":57121557807481,"sku":"K-MA-M-12988-G-1","price":32.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_27_857f6258-0e92-44a9-a21c-3e05f9d6b631.avif?v=1762695136"},{"product_id":"matrix-keep-me-vivid-colour-lamination-spray-200ml","title":"Matrix Keep Me Vivid Colour Lamination Spray 200ml","description":"\u003cp\u003eThe Keep Me Vivid Color Lamination Spray is an acidic, professional treatment designed to lock in hair colour and enhance shine. Applied just one minute after colouring, it nourishes the hair, increases colour reflectivity, and helps prolong the vibrancy of your results. For best results, use it as part of the full Keep Me Vivid system to maintain colour for up to 21 washes.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161834762617,"sku":"K-MA-M-12992-G","price":17.69,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/546510_0.webp?v=1762695795"},{"product_id":"matrix-colour-obsessed-shampoo-300ml","title":"Matrix Color Obsessed Shampoo 300ml","description":"\u003cp\u003eMatrix Colour Obsessed Shampoo 300ml is specially formulated for all coloured or dyed hair, addressing the needs of dry or full hair while maintaining vibrant colour. Infused with Fade Guard Technology™, Vitamin E, and Sunflower Oil, it gently cleanses away residues that dull hair while helping to strengthen porous strands. When used with the matching conditioner and lotion spray, it prolongs colour vibrancy, leaving hair radiant, soft, and full of lasting shine.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161902264697,"sku":"K-MA-M-12993-G","price":10.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Q748200A_P.jpg?v=1762695981"},{"product_id":"matrix-colour-obsessed-conditioner-300ml","title":"Matrix Color Obsessed Conditioner 300ml","description":"\u003cp\u003eThis colour-protecting conditioner is designed for all coloured or dyed hair, especially dry or full hair types. Formulated with Fade Guard Technology™, Vitamin E, and Sunflower Oil, it nourishes and strengthens porous strands while helping to maintain vibrant, long-lasting colour. When used as part of the full system, it leaves hair soft, manageable, and radiant with enduring shine.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56161925955961,"sku":"K-MA-M-12994-G","price":10.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Screenshot_2026-04-21_at_19.12.16.png?v=1776795242"},{"product_id":"matrix-vavoom-freeze-spray-extra-hold-500ml","title":"Matrix Vavoom! Freeze Spray Extra Hold 500ml","description":"\u003cp\u003eMatrix Vavoom Freeze Spray is a fast-drying hairspray designed to create voluminous, long-lasting styles. Its ultra-high hold formula resists humidity, adds instant body and texture, and smooths strands for a polished finish. Ideal for braids, updos, or any style needing extra grip, it helps keep your look intact from day to night.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56162042970489,"sku":"K-MA-G-12995-G","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_29_d95c02d1-c106-4621-8aea-0ff57ff5a50f.avif?v=1762696255"},{"product_id":"matrix-vavoom-triple-freeze-extra-dry-high-hold-hairspray-300ml","title":"Matrix Vavoom! Triple Freeze Extra Dry High Hold Hairspray 300ml","description":"\u003cp\u003eMatrix Vavoom Triple Freeze Extra Dry High Hold Hairspray delivers long-lasting lift and style security with an ultra-dry, aerated mist. The lightweight formula provides a flexible hold that resists crunchiness, stickiness, and stiffness, allowing styles to be re-worked multiple times. Perfect for finishing bouncy blow dries, tight curls, waves, or sleek styles, it ensures a polished, long-lasting finish.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56162068267385,"sku":"K-MA-M-12996-G","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_30_53607a4c-c6f9-4893-bbdb-0b521db22c44.avif?v=1762696329"},{"product_id":"matrix-fixer-hairspray-for-flexible-holding-securing-400ml","title":"Matrix Fixer Hairspray For Flexible Holding \u0026 Securing 400ml","description":"\u003cp\u003eMatrix Fixer Hairspray is designed to hold and secure hairstyles while adding continuous lift, fullness, and shine. Its flexible polymers provide a moveable hold that keeps hair under control throughout the day, even in humid conditions. Suitable for all hair types and dermatologist-tested, this vegan formula contains no animal-derived ingredients.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTo use, lightly mist over styled hair to maintain body, volume, and texture, then allow to air dry. \u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56162074952057,"sku":"K-MA-M-12997-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_31_cf045668-0a9f-4137-ab1c-91c47597f1eb.avif?v=1762696405"},{"product_id":"matrix-vavoom-freeze-spray-extra-full-volumising-hairspray","title":"Matrix Vavoom! Freezing Spray Extra Full Volumising Hairspray 500ml","description":"\u003cp\u003eMatrix Vavoom Freeze Spray Extra Full Volumising Hairspray delivers strong hold while maintaining flexible workability for a full-bodied, polished finish. Designed to lift and add volume, this non-sticky hairspray shapes and adds shine to your hairstyle while keeping it secure for longer. It brushes out easily, allowing you to refresh and restyle your hair between washes.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56162081079673,"sku":"K-MA-M-12998-G","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_32_1baa6131-8246-4ac3-9ad0-5dc469108e8b.avif?v=1762696501"},{"product_id":"matrix-builder-wax-spray-for-controlling-finishing-250ml","title":"Matrix Builder Wax Spray For Controlling \u0026 Finishing 250ml","description":"\u003cp\u003eMatrix Controlling and Finishing Builder Wax Spray combines the hold of a hairspray with the texture of a wax to give hair flexible dimension and body. It dries to a soft satin-matte finish, providing medium control while keeping styles secure and restylable. Ideal for tousled beachy waves or sleek slick-back looks, the lightly scented spray leaves hair smelling fresh with hints of lemon, nectarine, and apple. Vegan formula.\u003cbr\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56162088190329,"sku":"K-MA-M-12999-G","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/images_33_8ea6630b-91e0-423c-ad0c-595f631f7e07.avif?v=1762696573"},{"product_id":"matrix-super-sync-pre-bonded-glossing-alkaline-demi-permanent-hair-colour","title":"Matrix Super Sync Pre-Bonded Glossing Alkaline Demi-Permanent Hair Colour","description":"\u003cp\u003e\u003cstrong\u003eMatrix Super Sync Pre-Bonded Glossing Alkaline Demi-Permanent Hair Colour\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLooking for SUPER Protection \u0026amp; Coverage? Look no Further.\u003cbr data-start=\"155\" data-end=\"158\"\u003eIntroducing NEW Matrix Super Sync Demi-Permanent Colour – the demi with SUPER protection and SUPER care.\u003c\/p\u003e\n\u003cp\u003eMatrix Super Sync is the first pre-bonded alkaline demi, designed to deliver instant fibre protection and up to 75% grey coverage*, all with no ammonia. It’s the perfect solution for healthy-looking colour with exceptional care.\u003c\/p\u003e\n\u003ch2 data-start=\"518\" data-end=\"544\"\u003eWhy You’ll Love It\u003c\/h2\u003e\n\u003cul data-start=\"545\" data-end=\"1224\"\u003e\n\u003cli data-start=\"545\" data-end=\"646\"\u003ePre-Bonded Complex – Provides instant fibre protection, leaving hair up to 2× shinier**\u003c\/li\u003e\n\u003cli data-start=\"647\" data-end=\"751\"\u003eUp to 75% Grey Coverage* – Achieve natural-looking grey coverage using only 10 Vol Developer\u003c\/li\u003e\n\u003cli data-start=\"752\" data-end=\"866\"\u003eGentle \u0026amp; Conditioning – Conditioning polymers create a creamy, nourishing formula for healthy-feeling hair\u003c\/li\u003e\n\u003cli data-start=\"867\" data-end=\"969\"\u003eEffortless Application – Glide Enhancing Oil ensures smooth, even application from root to tip\u003c\/li\u003e\n\u003cli data-start=\"970\" data-end=\"1113\"\u003eTriple Dye Blend Concentrate – Three concentrated dyes blend seamlessly to cover greys* while maintaining a natural, dimensional result\u003c\/li\u003e\n\u003cli data-start=\"1114\" data-end=\"1224\"\u003eBond Protection – Enriched with Glycine and Citric Acid to help protect and strengthen blonde hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-start=\"1226\" data-end=\"1244\"\u003eHow to Use\u003c\/h2\u003e\n\u003cul data-start=\"1245\" data-end=\"1364\"\u003e\n\u003cli data-start=\"1245\" data-end=\"1287\"\u003eEasy-to-mix conditioning cream formula\u003c\/li\u003e\n\u003cli data-start=\"1288\" data-end=\"1334\"\u003eMix 1:1 with 10 Vol (3%) Developer\u003c\/li\u003e\n\u003cli data-start=\"1335\" data-end=\"1364\"\u003eNo extra steps required\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e*Only on NN shades\u003c\/em\u003e\u003cbr data-start=\"1385\" data-end=\"1388\"\u003e\u003cem\u003e**Vs. unwashed, uncoloured hair\u003c\/em\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"1A Ash Black","offer_id":56162617557369,"sku":"K-MA-M-13114-G-1","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"4A Medium Brown Ash","offer_id":56162617590137,"sku":"K-MA-M-13114-G-2","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6A Dark Blonde Ash","offer_id":56162617622905,"sku":"K-MA-M-13114-G-3","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"8A Light Blonde Ash","offer_id":56162617655673,"sku":"K-MA-M-13114-G-4","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"10A Lightest Blonde Ash","offer_id":56162617688441,"sku":"K-MA-M-13114-G-5","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"11A High Lift Blonde Ash","offer_id":56162617721209,"sku":"K-MA-M-13114-G-6","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"7NA Medium Blonde Natural Ash","offer_id":56162617753977,"sku":"K-MA-M-13114-G-7","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"SPA Cool Ash","offer_id":56162617786745,"sku":"K-MA-M-13114-G-8","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"8V Light Blonde Violet","offer_id":56162617819513,"sku":"K-MA-M-13114-G-9","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"10V Lightest Blonde Violet","offer_id":56162617852281,"sku":"K-MA-M-13114-G-10","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"11V High Lift Blonde Violet","offer_id":56162617885049,"sku":"K-MA-M-13114-G-11","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"SPV Sheer Pastel Violet","offer_id":56162617917817,"sku":"K-MA-M-13114-G-12","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6T Dark Blonde Titanium","offer_id":56162617950585,"sku":"K-MA-M-13114-G-13","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"5VV Light Brown Intense Violet","offer_id":56162617983353,"sku":"K-MA-M-13114-G-14","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6P Dark Blonde Pearl","offer_id":56162618016121,"sku":"K-MA-M-13114-G-15","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"8P Light Blonde Pearl","offer_id":56162618048889,"sku":"K-MA-M-13114-G-16","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"10P Lightest Blonde Pearl","offer_id":56162618081657,"sku":"K-MA-M-13114-G-17","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"11P Hight Lift Blonde Pearl","offer_id":56162618114425,"sku":"K-MA-M-13114-G-18","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"SPP Sheer Pastel Pearl","offer_id":56162618147193,"sku":"K-MA-M-13114-G-19","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"5M Light Brown Mocha","offer_id":56162618179961,"sku":"K-MA-M-13114-G-20","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6M Dark Blonde Mocha","offer_id":56162618212729,"sku":"K-MA-M-13114-G-21","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"8M Light Blonde Mocha","offer_id":56162618245497,"sku":"K-MA-M-13114-G-22","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"10M Lightest Blonde Mocha","offer_id":56162618278265,"sku":"K-MA-M-13114-G-23","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"SPM Sheer Pastel Mocha","offer_id":56162618311033,"sku":"K-MA-M-13114-G-24","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"9MM Very Light Blonde Intense Mocha","offer_id":56162618343801,"sku":"K-MA-M-13114-G-25","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"10MM Lightest Blonde Intense Mocha","offer_id":56162618376569,"sku":"K-MA-M-13114-G-26","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"9NA Very Light Blonde Natural Ash","offer_id":56162618409337,"sku":"K-MA-M-13114-G-27","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"10NV Lightest Blonde Natural Violet","offer_id":56162618442105,"sku":"K-MA-M-13114-G-28","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"3N Dark Brown Natural","offer_id":56162618605945,"sku":"K-MA-M-13114-G-33","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"5N Light Brown Natural","offer_id":56162618638713,"sku":"K-MA-M-13114-G-34","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6N Dark Blonde Natural","offer_id":56162618868089,"sku":"K-MA-M-13114-G-41","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"7N Medium Blonde Natural","offer_id":56694537847161,"sku":"K-MA-M-13114-G-58","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"8N Light Blonde Natural","offer_id":56162618671481,"sku":"K-MA-M-13114-G-35","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"9N Very Light Blonde Natural","offer_id":56694539288953,"sku":"K-MA-M-13114-G-59","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"10N Lightest Blonde Natural","offer_id":56162618704249,"sku":"K-MA-M-13114-G-36","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"SPN Sheer Pastel Natural","offer_id":56162618737017,"sku":"K-MA-M-13114-G-37","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6WN Dark Blonde Warm Natural","offer_id":56162618769785,"sku":"K-MA-M-13114-G-38","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"8WN Light Blonde Warm Natural","offer_id":56162618802553,"sku":"K-MA-M-13114-G-39","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6BC Dark Blonde Brown Copper","offer_id":56162618835321,"sku":"K-MA-M-13114-G-40","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"8BC Light Blonde Brown Copper","offer_id":56162618900857,"sku":"K-MA-M-13114-G-42","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6RB Dark Blonde Red Brown","offer_id":56162618933625,"sku":"K-MA-M-13114-G-43","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"4BR Medium Brown Red","offer_id":56162618966393,"sku":"K-MA-M-13114-G-44","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6BR Dark Blonde Brown Red","offer_id":56162618999161,"sku":"K-MA-M-13114-G-45","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"9GV Very Light Blonde Gold Violet","offer_id":56162619031929,"sku":"K-MA-M-13114-G-46","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6G Dark Blonde Gold","offer_id":56162619064697,"sku":"K-MA-M-13114-G-47","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"8G Light Blonde Gold","offer_id":56162619097465,"sku":"K-MA-M-13114-G-48","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"10G Lightest Blonde Gold","offer_id":56162619130233,"sku":"K-MA-M-13114-G-49","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6CG Dark Blonde Copper Gold","offer_id":56162619163001,"sku":"K-MA-M-13114-G-50","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"8CG Light Blonde Copper Gold","offer_id":56162619195769,"sku":"K-MA-M-13114-G-51","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"7CC+ Medium Blonde Intense Copper Plus","offer_id":56162619228537,"sku":"K-MA-M-13114-G-52","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6RC+ Dark Blonde Red Copper Plus","offer_id":56162619261305,"sku":"K-MA-M-13114-G-53","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"7RR+ Medium Blonde Intense Red Plus","offer_id":56162619294073,"sku":"K-MA-M-13114-G-54","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6RV+ Dark Blonde Red Violet Plus","offer_id":56162619326841,"sku":"K-MA-M-13114-G-55","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"HD-RR High Definition Intense Red","offer_id":56162619359609,"sku":"K-MA-M-13114-G-56","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"HD-RV High Definition Red Violet","offer_id":56162619392377,"sku":"K-MA-M-13114-G-57","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"3NN Dark Brown Intense Natural","offer_id":56695116136825,"sku":"K-MA-E-M-20867-G","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Extra 5NN Light Brown Intense Natural","offer_id":56695116169593,"sku":"K-MA-E-M-20868-G","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"6NN Dark Blonde Extra Neutral","offer_id":56884776337785,"sku":"K-MA-6-M-21567-G","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Extra 6NN Dark Blonde Intense Natural","offer_id":56695116202361,"sku":"K-MA-E-M-20869-G","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Extra 6NNA Dark Blonde Intense Natural Ash","offer_id":56695116235129,"sku":"K-MA-E-M-20870-G","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Extra 7NN Medium Blonde Intense Natural","offer_id":56695116267897,"sku":"K-MA-E-M-20871-G","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Extra 8NN Light Blonde Intense Natural","offer_id":56695116300665,"sku":"K-MA-E-M-20872-G","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Extra 8NNG Light Blonde Intense Natural Gold","offer_id":56695116333433,"sku":"K-MA-E-M-20873-G","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Extra 10NNG Lightest Blonde Intense Natural Gold","offer_id":56695116366201,"sku":"K-MA-E-M-20874-G","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Extra 10NN Lightest Blonde Intense Natural","offer_id":56695116398969,"sku":"K-MA-E-M-20875-G","price":11.99,"currency_code":"GBP","in_stock":true},{"title":"Clear","offer_id":56852465844601,"sku":"K-MA-C-M-21399-G","price":11.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/mtrx-ss-pdp-product-on-white-2000x2000.webp?v=1762703721"},{"product_id":"matrix-tonal-control-pre-bonded-acidic-gel-cream-toners","title":"Matrix Tonal Control Pre-Bonded Acidic Gel-Cream Toners","description":"\u003cp\u003e\u003cstrong\u003eMatrix Tonal Control Pre-Bonded Acidic Gel-Cream Toners\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eMatrix Tonal Control Toners are professional-grade, pre-bonded acidic gel-cream formulas designed to deliver precise, multi-dimensional colour results while protecting the hair’s inner structure. With Bond-Protecting Concentrate technology, these toners strengthen hair from within, ensuring vibrant, long-lasting results for all hair shades—blonde, brown, red, or highlighted hair.\u003c\/p\u003e\n\u003cp\u003eThe real-time visible oxidation and colour-coded formulas give you confidence during processing, while the ammonia-free, vegan*, optimized pH formula minimizes cuticle swelling and protects hair integrity. Achieve salon-quality, richly toned hair that feels soft, smooth, and healthy.\u003c\/p\u003e\n\u003ch2\u003eFeatures\u003c\/h2\u003e\n\u003cul data-end=\"2328\" data-start=\"2031\"\u003e\n\u003cli data-end=\"2056\" data-start=\"2031\"\u003eAcidic gel technology\u003c\/li\u003e\n\u003cli data-end=\"2097\" data-start=\"2057\"\u003ePre-bonded for inner hair protection\u003c\/li\u003e\n\u003cli data-end=\"2129\" data-start=\"2098\"\u003eReal-time visible oxidation\u003c\/li\u003e\n\u003cli data-end=\"2195\" data-start=\"2130\"\u003eSuitable for all hair shades: blonde, brown, red, highlighted\u003c\/li\u003e\n\u003cli data-end=\"2249\" data-start=\"2196\"\u003e5 high-level toning shades for full tonal control\u003c\/li\u003e\n\u003cli data-end=\"2292\" data-start=\"2250\"\u003eLong-lasting, multi-dimensional colour\u003c\/li\u003e\n\u003cli data-end=\"2328\" data-start=\"2293\"\u003eNo ammonia, vegan, optimized pH\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-end=\"926\" data-start=\"909\"\u003eKey Benefits\u003c\/h2\u003e\n\u003cp\u003e\u003cstrong data-end=\"949\" data-start=\"930\"\u003eBond Protection\u003c\/strong\u003e – Pre-Bonded with exclusive Bond-Protecting Concentrate for inner hair care\u003cbr data-end=\"1028\" data-start=\"1025\"\u003e\u003cstrong data-end=\"1047\" data-start=\"1030\"\u003eNo Base Shift\u003c\/strong\u003e – Acidic gel technology ensures predictable tones without unwanted underlying hues\u003cbr data-end=\"1133\" data-start=\"1130\"\u003e\u003cstrong data-end=\"1157\" data-start=\"1135\"\u003eVisible Processing\u003c\/strong\u003e – Real-time oxidation and colour-coded formulas for confident application\u003cbr data-end=\"1234\" data-start=\"1231\"\u003e\u003cstrong data-end=\"1260\" data-start=\"1236\"\u003eVegan \u0026amp; Ammonia-Free\u003c\/strong\u003e – Safe for all hair types, no animal-derived ingredients or by-products\u003cbr data-end=\"1335\" data-start=\"1332\"\u003e\u003cstrong data-end=\"1361\" data-start=\"1337\"\u003eLong-Lasting Results\u003c\/strong\u003e – Vibrant, multi-dimensional tones that last up to 8 weeks or 24 washes\u003cbr data-end=\"1436\" data-start=\"1433\"\u003e\u003cstrong data-end=\"1454\" data-start=\"1438\"\u003eOptimised pH\u003c\/strong\u003e – Minimises cuticle swelling for healthier, smoother hair\u003cbr data-end=\"1515\" data-start=\"1512\"\u003e\u003cstrong data-end=\"1541\" data-start=\"1517\"\u003eExpanded Shade Range\u003c\/strong\u003e – Includes 5 new high-level toning shades for precise control on any hair colour\u003c\/p\u003e\n\u003ch2 data-end=\"1646\" data-start=\"1631\"\u003eHow to use\u003c\/h2\u003e\n\u003col data-end=\"1914\" data-start=\"1648\"\u003e\n\u003cli data-end=\"1687\" data-start=\"1648\"\u003eShampoo and prepare hair as usual.\u003c\/li\u003e\n\u003cli data-end=\"1753\" data-start=\"1688\"\u003eApply Matrix Tonal Control Toner evenly to towel-dried hair.\u003c\/li\u003e\n\u003cli data-end=\"1831\" data-start=\"1754\"\u003eProcess according to desired tonality, following the colour-coded guide.\u003c\/li\u003e\n\u003cli data-end=\"1891\" data-start=\"1832\"\u003eRinse thoroughly, shampoo if necessary, and condition.\u003c\/li\u003e\n\u003cli data-end=\"1914\" data-start=\"1892\"\u003eStyle as desired.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cem data-end=\"2007\" data-start=\"1916\"\u003eAlways follow professional colour application guidelines. Wear gloves during application.\u003c\/em\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"5NJ Jammin’ Jade","offer_id":56162662023545,"sku":"K-MA-5-M-13115-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"8T Slay in Silver","offer_id":56162662056313,"sku":"K-MA-8-M-13116-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"10T Chrome + Collected","offer_id":56162662089081,"sku":"K-MA-1-M-13117-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"9AA Silver Standout","offer_id":56162662121849,"sku":"K-MA-9-M-13118-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"4AA Greige Getter","offer_id":56162662154617,"sku":"K-MA-4-M-13119-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"6A Ash If","offer_id":56162662187385,"sku":"K-MA-6-M-13120-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"BLONDE MAX 11NA Naturally Sm-Ashing!","offer_id":56162662220153,"sku":"K-MA-B-M-13121-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"7NA Neutral + Chill","offer_id":56162662252921,"sku":"K-MA-7-M-13122-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"BLONDE MAX 11PA","offer_id":56162662285689,"sku":"K-MA-B-M-13123-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"10P Pearl Power","offer_id":56162662318457,"sku":"K-MA-1-M-13124-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"8P Mother Pearl","offer_id":56162662351225,"sku":"K-MA-8-M-13125-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"11PV Platinum Please","offer_id":56162662383993,"sku":"K-MA-1-M-13126-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"9V Iced Out","offer_id":56162662416761,"sku":"K-MA-9-M-13127-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"8VG Taupe On Top","offer_id":56162662449529,"sku":"K-MA-8-M-13128-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"BLONDE MAX 11NV","offer_id":56162662482297,"sku":"K-MA-B-M-13129-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"8VR Wine’d Up","offer_id":56162662515065,"sku":"K-MA-8-M-13130-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"BLONDE MAX 11N Blondest Blonde","offer_id":56162662547833,"sku":"K-MA-B-M-13131-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"9NGA Bronde Baller","offer_id":56162662580601,"sku":"K-MA-9-M-13132-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"6NGA Bronde Baby","offer_id":56162662613369,"sku":"K-MA-6-M-13133-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"5NGA Bronde Bestie","offer_id":56162662646137,"sku":"K-MA-5-M-13134-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"5NW Gold Standard","offer_id":56162662678905,"sku":"K-MA-5-M-13135-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"9NW","offer_id":56162662711673,"sku":"K-MA-9-M-13136-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"7GN","offer_id":56162662744441,"sku":"K-MA-7-M-13137-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"8GB Beige In The Sun","offer_id":56162662777209,"sku":"K-MA-8-M-13138-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"BLONDE MAX 10GB Billionaire Chic","offer_id":56162662809977,"sku":"K-MA-B-M-13147-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"9GV Bubbles on Ice","offer_id":56162662842745,"sku":"K-MA-9-M-13148-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"10PR A Bit Blushed","offer_id":56162662875513,"sku":"K-MA-1-M-13149-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"9NCV Caramel Dreams","offer_id":56162662908281,"sku":"K-MA-9-M-13150-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"8C Copperlicious","offer_id":56162662941049,"sku":"K-MA-8-M-13151-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"8CR Keep It Copper","offer_id":56162662973817,"sku":"K-MA-8-M-13152-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"9RG Strawberry Stunna","offer_id":56162663006585,"sku":"K-MA-9-M-13153-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"CLEAR Totally Transparent","offer_id":56162663039353,"sku":"K-MA-C-M-13154-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"9W Warm Vibes","offer_id":56852482916729,"sku":"K-MA-9-M-21402-G","price":12.99,"currency_code":"GBP","in_stock":true},{"title":"7GM Miss Mocha","offer_id":56852483768697,"sku":"K-MA-7-M-21403-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/498MTC.jpg?v=1762705727"},{"product_id":"matrix-cream-oxidant-developer-10-vol-3-1000ml","title":"Matrix Cream Oxidant Developer 10 Vol (3%) 1000ml","description":"\u003carticle class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto [content-visibility:auto] supports-[content-visibility:auto]:[contain-intrinsic-size:auto_100lvh] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"02ada7da-2c3a-4f7f-9736-e53342232126\" data-testid=\"conversation-turn-284\" data-scroll-anchor=\"true\" data-turn=\"assistant\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] thread-sm:[--thread-content-margin:--spacing(6)] thread-lg:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] thread-lg:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"f04a55a0-7437-46df-9363-f5ae36d422b7\" dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\" data-message-model-slug=\"gpt-5\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words dark markdown-new-styling\"\u003e\n\u003cp data-start=\"105\" data-end=\"400\"\u003eThis cream oxidant developer is formulated specifically for use with Matrix SoColor permanent colour. Its rich, creamy texture ensures a smooth application and controlled lightening performance. At 10 volume, it is ideal for maintaining the existing depth or achieving up to one level of lift.\u003c\/p\u003e\n\u003cp data-start=\"402\" data-end=\"664\"\u003eThe developer features a fully stabilised and buffered formula to promote even processing and reliable, uniform colour results. Designed to work seamlessly with the SoColor Pre-Bonded range, it helps support predictable outcomes and optimal colour performance.\u003c\/p\u003e\n\u003cp data-start=\"666\" data-end=\"733\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eFor best results, mix with SoColor Beauty shades using a 1:1 ratio.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mt-3 w-full empty:hidden\"\u003e\n\u003cdiv class=\"text-center\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56162670444921,"sku":"K-MA-G-13155-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Matrix_Cream_Oxidant_Developer_10_Vol_3_1000ml.png?v=1766084635"},{"product_id":"matrix-cream-oxidant-developer-20-vol-6-1000ml","title":"Matrix Cream Oxidant Developer 20 Vol (6%) 1000ml","description":"\u003cp data-start=\"58\" data-end=\"353\"\u003eThis cream oxidant developer is formulated for use with Matrix SoColor permanent colour and delivers a smooth, controlled lightening experience. Its rich, creamy consistency supports even application, while the fully stabilised and buffered formula promotes consistent, uniform colour results.\u003c\/p\u003e\n\u003cp data-start=\"355\" data-end=\"618\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eAt 20 volume, it provides up to two levels of lift and is especially suitable for pairing with the SoColor Extra Coverage range. When mixed at a 1:1 ratio with SoColor shades, it helps achieve reliable, even colour development with gentle, predictable lightening.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56162679226745,"sku":"K-MA-M-13156-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/3974-sch_38_5.webp?v=1764700189"},{"product_id":"matrix-cream-oxidant-developer-30-vol-9-1000ml","title":"Matrix Cream Oxidant Developer 30 Vol (9%) 1000ml","description":"\u003cp data-start=\"87\" data-end=\"382\"\u003eThis cream oxidant developer is formulated for use with \u003ca href=\"https:\/\/www.kiyobeauty.com\/products\/matrix-socolor-pre-bonded-permanent-hair\" target=\"_blank\" rel=\"noopener\"\u003eMatrix SoColor permanent colour\u003c\/a\u003e, delivering smooth application and controlled lightening. Its rich, creamy texture supports gentle processing, while the fully stabilised and buffered formula helps ensure even, predictable colour results.\u003c\/p\u003e\n\u003cp data-start=\"384\" data-end=\"639\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eAt 30 volume, it offers up to three levels of lift. It is particularly well suited for the SoColor SoRed collection, as well as the Extra Blonde shades when maximum neutralisation is needed. For optimal performance, mix with SoColor colour at a 1:1 ratio.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56162680996217,"sku":"K-MA-M-13157-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/24353_jpg.webp?v=1776269219"},{"product_id":"matrix-cream-oxidant-developer-40-vol-12-1000ml","title":"Matrix Cream Oxidant Developer 40 Vol (12%) 1000ml","description":"\u003cp data-start=\"87\" data-end=\"398\"\u003eThis cream oxidant developer is formulated for use with Matrix SoColor permanent colour and provides controlled, predictable lightening. Its rich, creamy consistency promotes smooth application and gentle processing, while the fully stabilised and buffered formula ensures consistent, even colour development.\u003c\/p\u003e\n\u003cp data-start=\"400\" data-end=\"659\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eAt 40 volume, it delivers up to four levels of lift. It is recommended for use with the SoColor SoRed collection, the Extra Blonde series when maximum lift is required, and the High Lift Blonde shades. For best results, mix with SoColor colour at a 1:1 ratio.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56162683453817,"sku":"K-MA-M-13158-G","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/MatrixCreamOxidantDeveloper40Vol_12_1000ml.png?v=1781628108"},{"product_id":"matrix-so-long","title":"Matrix Total Results So Long Damage Conditioner 300ml","description":"\u003cp data-start=\"158\" data-end=\"264\"\u003eMatrix So Long Damage Conditioner helps restore moisture balance and strengthen over-processed hair.\u003c\/p\u003e\n\u003cp data-start=\"266\" data-end=\"461\"\u003eInfused with Ceramides, the formula helps boost strength and reduce breakage, allowing hair to grow longer and look healthier. Hair feels stronger, smoother, and shinier with continued use.\u003c\/p\u003e\n\u003cp data-start=\"463\" data-end=\"552\"\u003eFor best results, use with So Long Damage Shampoo and So Long Damage Break Fix.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56194647097721,"sku":"K-MA-M-13416-G","price":10.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/productshots_44b6e65d-8c39-49dd-a09f-1719f89cb5ba.png?v=1776847088"},{"product_id":"matrix-total-results-dark-envy-conditioner-300ml","title":"Matrix Total Results Dark Envy Conditioner 300ml","description":"\u003cp data-start=\"159\" data-end=\"352\"\u003eEnrich dark bases with Total Results Dark Envy, the first colour-toning range designed to neutralise red undertones in virgin and colour-treated black to dark brown hair.\u003c\/p\u003e\n\u003cp data-start=\"354\" data-end=\"471\"\u003eInfused with deep green pigments, the system enhances depth and dimension, leaving hair with a rich, glossy finish.\u003c\/p\u003e\n\u003cp data-start=\"473\" data-end=\"753\"\u003eKey Benefits:\u003c\/p\u003e\n\u003cp data-start=\"473\" data-end=\"753\"\u003e\u003cbr data-start=\"490\" data-end=\"493\"\u003e• Neutralises unwanted red undertones\u003cbr data-start=\"530\" data-end=\"533\"\u003e• Deeply hydrating formula enhances manageability\u003cbr data-start=\"582\" data-end=\"585\"\u003e• Adds richness, radiance and shine\u003cbr data-start=\"620\" data-end=\"623\"\u003e• Best suited for virgin and coloured all-over black to dark brown hair\u003cbr data-start=\"694\" data-end=\"697\"\u003e• Signature fragrance of citrus, jasmine and cedarwood\u003c\/p\u003e\n\u003cp data-start=\"473\" data-end=\"753\"\u003e \u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56194662859129,"sku":"K-MA-M-13417-G","price":11.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/MX-TR-CDE-E3189500_S.jpg?v=1763050758"},{"product_id":"matrix-little-miss-thirsty-food-for-soft-gift-set","title":"Matrix Little Miss Thirsty Food For Soft Gift Set","description":"\u003cp data-start=\"79\" data-end=\"499\"\u003eBring dry, thirsty hair back to life with the Matrix Little Miss Thirsty Food For Soft Gift Set. This moisture-boosting haircare trio is designed to hydrate, smooth and soften dry hair. Infused with Avocado Oil and Hyaluronic Acid, the set delivers deep hydration for silky, sleek, healthy-looking hair. Packaged in a vibrant gift box, it makes an ideal haircare gift set for anyone wanting softer, more manageable hair.\u003c\/p\u003e\n\u003ch3 data-start=\"501\" data-end=\"518\"\u003eWhat’s Inside\u003c\/h3\u003e\n\u003ch4 data-start=\"520\" data-end=\"573\"\u003eMatrix Food For Soft Hydrating Shampoo (300ml)\u003c\/h4\u003e\n\u003cp data-start=\"574\" data-end=\"813\"\u003eA hydrating shampoo for dry hair that gently cleanses without stripping moisture. Enriched with Avocado Oil and Hyaluronic Acid, it promotes smooth, shiny, frizz-free hair and supports colour-treated hair. Perfect for daily hair hydration.\u003c\/p\u003e\n\u003ch4 data-start=\"815\" data-end=\"883\"\u003eMatrix Food For Soft Detangling Hydrating Conditioner (300ml)\u003c\/h4\u003e\n\u003cp data-start=\"884\" data-end=\"1130\"\u003eThis moisturising conditioner detangles and restores softness while improving shine and manageability. Formulated with Avocado Oil and Hyaluronic Acid, it helps reduce dryness, frizz and hair porosity, making it ideal for damaged or brittle hair.\u003c\/p\u003e\n\u003ch4 data-start=\"1132\" data-end=\"1213\"\u003eMatrix Total Results Miracle Creator Multi-Tasking Treatment Spray (190ml)\u003c\/h4\u003e\n\u003cp data-start=\"1214\" data-end=\"1469\"\u003eA leave-in hair treatment offering 20 benefits in one spray. It boosts shine, prevents breakage, protects from heat damage, reduces frizz, adds moisture, smooths the cuticle and primes hair for styling. Perfect for achieving salon-quality results at home.\u003c\/p\u003e\n\u003cp data-start=\"1214\" data-end=\"1469\"\u003e\u003cstrong\u003eIngredients:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1214\" data-end=\"1469\"\u003e\u003cstrong\u003eMatrix Food For Soft Hydrating Shampoo (300ml)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1214\" data-end=\"1469\"\u003e\u003cspan\u003eAqua \/ Water, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Glycol Distearate, Hexylene Glycol, Parfum \/ Fragrance, Cocamide Mea, Citric Acid, Sodium Benzoate, Sodium Hydroxide, Dimethicone, Carbomer, Coco-Betaine, Salicylic Acid, Guar Hydroxypropyltrimonium Chloride, Menthol, Amodimethicone, Glycerin, Persea Gratissima Oil \/ Avocado Oil, Linalool, Trideceth-10, Benzyl Salicylate, Benzyl Alcohol, Coumarin, Peg-100 Stearate, Steareth-6, Sodium Hyaluronate, Limonene, Trideceth-3, Phenoxyethanol, Fumaric Acid, Acetic Acid, Tocopherol, Helianthus Annuus Seed Oil \/ Sunflower Seed Oil, Rosmarinus Officinalis Leaf Extract \/ Rosemary Leaf Extract (F.I.L. Z70014596\/1)\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 data-start=\"815\" data-end=\"883\"\u003eMatrix Food For Soft Detangling Hydrating Conditioner (300ml)\u003c\/h4\u003e\n\u003cp data-start=\"1214\" data-end=\"1469\"\u003e\u003cspan\u003eAqua \/ Water, Cetearyl Alcohol, Dimethicone, Glycerin, Behentrimonium Chloride, Parfum \/ Fragrance, Amodimethicone, Phenoxyethanol, Cetrimonium Chloride, Isopropyl Alcohol, Sodium Laureth Sulfate, Persea Gratissima Oil \/ Avocado Oil, Lactic Acid, Linalool, Benzyl Salicylate, Benzyl Alcohol, Coumarin, Sodium Hyaluronate, Sodium Hydroxide, Limonene, Tocopherol, Helianthus Annuus Seed Oil \/ Sunflower Seed Oil, Rosmarinus Officinalis Leaf Extract \/ Rosemary Leaf Extract (F.I.L. Z70011401\/1)\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 data-start=\"1132\" data-end=\"1213\"\u003eMatrix Total Results Miracle Creator Multi-Tasking Treatment Spray (190ml)\u003c\/h4\u003e\n\u003cp data-start=\"1214\" data-end=\"1469\"\u003e\u003cspan\u003eAqua \/ Water, Cocos Nucifera Oil \/ Coconut Oil, Amodimethicone, Polyquaternium-37, Phenoxyethanol, Propylene Glycol Dicaprylate\/Dicaprate, Parfum \/ Fragrance, Acetamide Mea, Lactamide Mea, Dimethicone Peg-7 Phosphate, Ppg-1 Trideceth-6, Trideceth-6, Behentrimonium Chloride, Glycine Soja Oil \/ Soybean Oil, Prunus Amygdalus Dulcis Oil \/ Sweet Almond Oil, Xylose, Lactic Acid, Ethylhexylglycerin, Isopropyl Alcohol, Cetrimonium Chloride, Hydrolyzed Vegetable Protein Pg-Propyl Silanetriol, Sodium Chloride, Linalool, Coumarin, Potassium Sorbate, Tocopherol, Sodium Hydroxide.\u003c\/span\u003e\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":56210530861433,"sku":"K-UN-K-13522-G","price":31.19,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/IMG-0030.webp?v=1763299237"}],"url":"https:\/\/www.kiyobeauty.com\/collections\/matrix.oembed","provider":"Kiyo Beauty","version":"1.0","type":"link"}