{"product_id":"ayumi-100-natural-multani-muti-100g","title":"Ayumi 100% Natural Multani Muti 100g","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cstrong data-start=\"0\" data-end=\"41\"\u003eAyumi 100% Natural Multani Mitti 100g\u003c\/strong\u003e\u003cspan\u003e is a traditional Ayurvedic beauty treatment made from \u003c\/span\u003e\u003cstrong data-start=\"96\" data-end=\"140\"\u003e100% pure Multani Mitti (Fuller's Earth)\u003c\/strong\u003e\u003cspan\u003e. \u003c\/span\u003e\u003cstrong data-start=\"142\" data-end=\"172\"\u003eNaturally rich in minerals\u003c\/strong\u003e\u003cspan\u003e, it helps \u003c\/span\u003e\u003cstrong data-start=\"183\" data-end=\"242\"\u003eabsorb excess oil, remove impurities and deeply cleanse\u003c\/strong\u003e\u003cspan\u003ethe skin and scalp without harsh chemicals. \u003c\/span\u003e\u003cstrong data-start=\"287\" data-end=\"356\"\u003eSuitable for all skin types, especially oily and combination skin\u003c\/strong\u003e\u003cspan\u003e, this \u003c\/span\u003e\u003cstrong data-start=\"363\" data-end=\"381\"\u003evegan, natural\u003c\/strong\u003e\u003cspan\u003e powder leaves the complexion feeling \u003c\/span\u003e\u003cstrong data-start=\"419\" data-end=\"452\"\u003efresh, smooth and revitalised\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"783\" data-end=\"1046\" class=\"PDq2pG_selectionAnchorContainer\"\u003eVersatile and easy to use, Multani Mitti can be mixed with water, rose water or other natural ingredients to create face masks, body treatments or scalp masks. It helps leave skin feeling soft, refreshed and balanced while supporting a healthy-looking complexion.\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2 data-section-id=\"k0p5qu\" data-start=\"1048\" data-end=\"1065\"\u003eWho Is It For?\u003c\/h2\u003e\n\u003cp data-start=\"1067\" data-end=\"1100\"\u003eAyumi Multani Mitti is ideal for:\u003c\/p\u003e\n\u003cul data-start=\"1102\" data-end=\"1372\"\u003e\n\u003cli data-section-id=\"egyvlg\" data-start=\"1102\" data-end=\"1154\"\u003eThose with oily, combination or blemish-prone skin\u003c\/li\u003e\n\u003cli data-section-id=\"84drcc\" data-start=\"1155\" data-end=\"1210\"\u003eAnyone looking for a natural deep-cleansing face mask\u003c\/li\u003e\n\u003cli data-section-id=\"19x9bc2\" data-start=\"1211\" data-end=\"1271\"\u003ePeople wanting to reduce excess oil and surface impurities\u003c\/li\u003e\n\u003cli data-section-id=\"1qb3oii\" data-start=\"1272\" data-end=\"1325\"\u003eIndividuals following an Ayurvedic skincare routine\u003c\/li\u003e\n\u003cli data-section-id=\"9gdg3m\" data-start=\"1326\" data-end=\"1372\"\u003eSuitable for use on the face, body and scalp\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"17xbmye\" data-start=\"1374\" data-end=\"1389\"\u003eKey Benefits\u003c\/h2\u003e\n\u003cul data-start=\"1391\" data-end=\"1762\"\u003e\n\u003cli data-section-id=\"1ksn6hb\" data-start=\"1391\" data-end=\"1441\"\u003e100% pure natural Multani Mitti (Fuller's Earth)\u003c\/li\u003e\n\u003cli data-section-id=\"1nqscuh\" data-start=\"1442\" data-end=\"1478\"\u003eDeeply cleanses the skin and scalp\u003c\/li\u003e\n\u003cli data-section-id=\"1rumtf2\" data-start=\"1479\" data-end=\"1519\"\u003eHelps absorb excess oil and impurities\u003c\/li\u003e\n\u003cli data-section-id=\"1mjmbpe\" data-start=\"1520\" data-end=\"1568\"\u003eLeaves skin feeling soft, smooth and refreshed\u003c\/li\u003e\n\u003cli data-section-id=\"nfsq7\" data-start=\"1569\" data-end=\"1617\"\u003eHelps improve the appearance of the complexion\u003c\/li\u003e\n\u003cli data-section-id=\"1xfmke\" data-start=\"1618\" data-end=\"1676\"\u003eCan be used as a face mask, body treatment or scalp mask\u003c\/li\u003e\n\u003cli data-section-id=\"7zqfoj\" data-start=\"1677\" data-end=\"1737\"\u003eFree from artificial colours, fragrances and preservatives\u003c\/li\u003e\n\u003cli data-section-id=\"vlsdq9\" data-start=\"1738\" data-end=\"1762\"\u003eVegan and cruelty-free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"peqbl9\" data-start=\"1764\" data-end=\"1777\"\u003eHow to Use\u003c\/h2\u003e\n\u003ch3 data-section-id=\"112i7y8\" data-start=\"1779\" data-end=\"1797\"\u003eAs a Face Mask\u003c\/h3\u003e\n\u003col data-start=\"1799\" data-end=\"2120\"\u003e\n\u003cli data-section-id=\"4m6yjx\" data-start=\"1799\" data-end=\"1893\"\u003eMix the required amount of Multani Mitti with water or rose water to create a smooth paste.\u003c\/li\u003e\n\u003cli data-section-id=\"uxtlbv\" data-start=\"1894\" data-end=\"1959\"\u003eApply an even layer to clean, dry skin, avoiding the eye area.\u003c\/li\u003e\n\u003cli data-section-id=\"p8ya80\" data-start=\"1960\" data-end=\"2015\"\u003eLeave on for \u003cstrong data-start=\"1976\" data-end=\"1993\"\u003e10–15 minutes\u003c\/strong\u003e, or until almost dry.\u003c\/li\u003e\n\u003cli data-section-id=\"k1r48t\" data-start=\"2016\" data-end=\"2077\"\u003eRinse thoroughly with lukewarm water and pat the skin dry.\u003c\/li\u003e\n\u003cli data-section-id=\"p0pfkl\" data-start=\"2078\" data-end=\"2120\"\u003eFollow with your favourite moisturiser.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3 data-section-id=\"d90oho\" data-start=\"2122\" data-end=\"2146\"\u003eAs a Scalp Treatment\u003c\/h3\u003e\n\u003col data-start=\"2148\" data-end=\"2322\"\u003e\n\u003cli data-section-id=\"vgnhhc\" data-start=\"2148\" data-end=\"2200\"\u003eMix the powder with water to form a smooth paste.\u003c\/li\u003e\n\u003cli data-section-id=\"12wf2sq\" data-start=\"2201\" data-end=\"2242\"\u003eApply directly to the scalp and roots.\u003c\/li\u003e\n\u003cli data-section-id=\"1r8fmoq\" data-start=\"2243\" data-end=\"2277\"\u003eLeave on for \u003cstrong data-start=\"2259\" data-end=\"2276\"\u003e10–20 minutes\u003c\/strong\u003e.\u003c\/li\u003e\n\u003cli data-section-id=\"cwleqh\" data-start=\"2278\" data-end=\"2322\"\u003eRinse thoroughly and shampoo if required.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"2324\" data-end=\"2369\"\u003eFor best results, use \u003cstrong data-start=\"2346\" data-end=\"2368\"\u003e1–2 times per week\u003c\/strong\u003e.\u003c\/p\u003e\n\u003ch2 data-section-id=\"13off3n\" data-start=\"2371\" data-end=\"2385\"\u003eIngredients\u003c\/h2\u003e\n\u003cp data-start=\"2387\" data-end=\"2429\"\u003e\u003cstrong data-start=\"2387\" data-end=\"2429\"\u003eMultani Mitti (Fuller's Earth) (100%).\u003c\/strong\u003e\u003c\/p\u003e","brand":"Ayumi","offers":[{"title":"Default Title","offer_id":64029299769721,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Screenshot2026-07-22at10.43.09.png?v=1784713910","url":"https:\/\/www.kiyobeauty.com\/products\/ayumi-100-natural-multani-muti-100g","provider":"Kiyo Beauty","version":"1.0","type":"link"}