{"product_id":"ayumi-100-pure-natural-indigo-powder-100g","title":"Ayumi 100% Pure \u0026 Natural Indigo Powder 100g","description":"\u003cp data-start=\"608\" data-end=\"1062\"\u003eTransform your hair naturally with \u003cstrong data-start=\"643\" data-end=\"686\"\u003eAyumi 100% Pure \u0026amp; Natural Indigo Powder\u003c\/strong\u003e. Sourced from finely milled \u003cstrong data-start=\"715\" data-end=\"756\"\u003e100% Indigofera Tinctoria leaf powder\u003c\/strong\u003e, this traditional botanical hair colour is ideal for achieving beautiful dark shades without harsh chemicals. Used alone, it enhances darker hair with cool tones, while pairing it with henna creates rich brunette and natural black shades with excellent grey coverage. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"1064\" data-end=\"1192\"\u003eSuitable for regular use, this pure herbal powder also helps leave hair feeling stronger, shinier and healthier after colouring.\u003c\/p\u003e\n\u003ch2 data-section-id=\"p0ytli\" data-start=\"1194\" data-end=\"1215\"\u003e\u003cspan role=\"text\"\u003eWho Is It For?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"1217\" data-end=\"1250\"\u003eAyumi Indigo Powder is ideal for:\u003c\/p\u003e\n\u003cul data-start=\"1252\" data-end=\"1609\"\u003e\n\u003cli data-section-id=\"18ehzns\" data-start=\"1252\" data-end=\"1315\"\u003eThose looking for a natural alternative to chemical hair dyes\u003c\/li\u003e\n\u003cli data-section-id=\"5063ne\" data-start=\"1316\" data-end=\"1362\"\u003eAnyone wanting to colour grey hair naturally\u003c\/li\u003e\n\u003cli data-section-id=\"tb3w9o\" data-start=\"1363\" data-end=\"1443\"\u003ePeople seeking brown, dark brown or black hair shades when combined with henna\u003c\/li\u003e\n\u003cli data-section-id=\"184oyif\" data-start=\"1444\" data-end=\"1501\"\u003eVegans and those preferring plant-based beauty products\u003c\/li\u003e\n\u003cli data-section-id=\"133uevh\" data-start=\"1502\" data-end=\"1609\"\u003eIndividuals with chemically treated hair looking for a gentler colouring option (strand test recommended)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"1xk5jli\" data-start=\"1611\" data-end=\"1630\"\u003e\u003cspan role=\"text\"\u003eKey Benefits\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-start=\"1632\" data-end=\"2079\"\u003e\n\u003cli data-section-id=\"eo3gi0\" data-start=\"1632\" data-end=\"1674\"\u003e\u003cstrong data-start=\"1634\" data-end=\"1674\"\u003e100% pure natural Indigo leaf powder\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli data-section-id=\"b3o83w\" data-start=\"1675\" data-end=\"1732\"\u003eNaturally colours hair without ammonia, peroxide or PPD\u003c\/li\u003e\n\u003cli data-section-id=\"181gepg\" data-start=\"1733\" data-end=\"1801\"\u003eHelps achieve rich brown to deep black shades when used with henna\u003c\/li\u003e\n\u003cli data-section-id=\"1t533cs\" data-start=\"1802\" data-end=\"1852\"\u003eEnhances shine and leaves hair looking healthier\u003c\/li\u003e\n\u003cli data-section-id=\"130uqer\" data-start=\"1853\" data-end=\"1911\"\u003eHelps strengthen the appearance of hair during colouring\u003c\/li\u003e\n\u003cli data-section-id=\"2u16l5\" data-start=\"1912\" data-end=\"1956\"\u003eSupports a balanced, healthy-looking scalp\u003c\/li\u003e\n\u003cli data-section-id=\"1w7tdi3\" data-start=\"1957\" data-end=\"2079\"\u003eVegan, cruelty-free and free from artificial colours, fragrances and preservatives \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"7a14tp\" data-start=\"2081\" data-end=\"2098\"\u003e\u003cspan role=\"text\"\u003eHow to Use\u003c\/span\u003e\u003c\/h2\u003e\n\u003col data-start=\"2100\" data-end=\"2726\"\u003e\n\u003cli data-section-id=\"1yg4xdd\" data-start=\"2100\" data-end=\"2171\"\u003eCarry out a patch test and strand test 24–48 hours before first use.\u003c\/li\u003e\n\u003cli data-section-id=\"1q3hyqv\" data-start=\"2172\" data-end=\"2268\"\u003eMix the required amount of indigo powder with warm water to create a smooth, lump-free paste.\u003c\/li\u003e\n\u003cli data-section-id=\"zyah6k\" data-start=\"2269\" data-end=\"2331\"\u003eLeave the mixture to stand for approximately 10–15 minutes.\u003c\/li\u003e\n\u003cli data-section-id=\"1tn12l3\" data-start=\"2332\" data-end=\"2411\"\u003eApply evenly to clean hair, working from roots to ends while wearing gloves.\u003c\/li\u003e\n\u003cli data-section-id=\"1cm32sh\" data-start=\"2412\" data-end=\"2609\"\u003eCover hair with a shower cap and leave on for \u003cstrong data-start=\"2461\" data-end=\"2474\"\u003e1–2 hours\u003c\/strong\u003e depending on the desired depth of colour. For some hair types, leaving the paste on for up to \u003cstrong data-start=\"2569\" data-end=\"2580\"\u003e4 hours\u003c\/strong\u003e may achieve a darker result.\u003c\/li\u003e\n\u003cli data-section-id=\"1b3d3xx\" data-start=\"2610\" data-end=\"2726\"\u003eRinse thoroughly with warm water only. Avoid shampooing for \u003cstrong data-start=\"2673\" data-end=\"2688\"\u003e24–48 hours\u003c\/strong\u003e to allow the colour to fully develop.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"2728\" data-end=\"2744\"\u003e\u003cstrong data-start=\"2728\" data-end=\"2744\"\u003eColour Tips:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2745\" data-end=\"2940\"\u003e\n\u003cli data-section-id=\"1yg8lwf\" data-start=\"2745\" data-end=\"2821\"\u003eUse after a henna treatment to achieve natural dark brown or black shades.\u003c\/li\u003e\n\u003cli data-section-id=\"nvtx2a\" data-start=\"2822\" data-end=\"2940\"\u003eWhen used alone on light or grey hair, indigo may produce blue or green tones. \u003cspan class=\"\" data-state=\"closed\"\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 data-section-id=\"fu3okz\" data-start=\"2942\" data-end=\"2960\"\u003e\u003cspan role=\"text\"\u003eIngredients\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp data-start=\"2962\" data-end=\"3056\"\u003e\u003cstrong data-start=\"2962\" data-end=\"3018\"\u003e100% Pure Indigofera Tinctoria (Indigo) Leaf Powder.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Ayumi","offers":[{"title":"Default Title","offer_id":64029144646009,"sku":null,"price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Screenshot2026-07-22at10.42.13.png?v=1784713677","url":"https:\/\/www.kiyobeauty.com\/products\/ayumi-100-pure-natural-indigo-powder-100g","provider":"Kiyo Beauty","version":"1.0","type":"link"}