{"product_id":"bioderma-photoderm-milk-ultra-spf-50-sunscreen-200ml","title":"Bioderma Photoderm Milk Ultra SPF 50+ Sunscreen 200ml","description":"\u003cp\u003eProtect even the most sensitive skin with \u003cstrong\u003eBioderma Photoderm Milk Ultra SPF50+\u003c\/strong\u003e, a high-performance family sunscreen designed to deliver very high UVA and UVB protection while supporting the skin’s natural defences and hydration. Suitable for babies from 12 months, children, adults, pregnant and breastfeeding women, and even skin undergoing photosensitising treatments, this ultra-gentle formula provides advanced protection with exceptional comfort.\u003c\/p\u003e\n\u003cp\u003ePowered by Bioderma’s innovative \u003cstrong\u003eSUN ACTIVE DEFENSE\u003c\/strong\u003e technology, this lightweight sunscreen helps reinforce the skin’s ability to defend itself against UVA-induced damage such as premature ageing, oxidative stress, and weakened skin defences. Its nourishing yet fast-absorbing milk texture forms an invisible protective shield over the skin while maintaining up to \u003cstrong\u003e8 hours of hydration\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eDesigned for both face and body, the formula remains highly resistant to water, sweat, and sand — even when applied to wet skin — making it ideal for family holidays, outdoor activities, and daily sensitive skin protection.\u003c\/p\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSPF50+ Broad-Spectrum Protection\u003c\/strong\u003e – Helps shield skin from harmful UVA and UVB rays\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSUN ACTIVE DEFENSE Technology\u003c\/strong\u003e – Reinforced protection against UVA-related skin damage\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuitable For Sensitive \u0026amp; Vulnerable Skin\u003c\/strong\u003e – Gentle enough for babies, children, and sensitive adults\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e8-Hour Hydration\u003c\/strong\u003e – Helps maintain moisture and skin comfort throughout the day\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-Resistant Formula\u003c\/strong\u003e – Resistant to water, sweat, and sand\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCan Be Applied To Wet Skin\u003c\/strong\u003e – Convenient for outdoor and beach use\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eInvisible Finish\u003c\/strong\u003e – Leaves no white cast, stickiness, or greasy residue\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens The Skin Barrier\u003c\/strong\u003e – Helps protect against external aggressors and dehydration\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFast-Absorbing Milk Texture\u003c\/strong\u003e – Lightweight comfort for face and body\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOcean Care Formula\u003c\/strong\u003e – Designed with aquatic ecosystem respect in mind\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eAdvanced Sun Protection Technology\u003c\/h2\u003e\n\u003ch3\u003e1. SUN ACTIVE DEFENSE Technology\u003c\/h3\u003e\n\u003cp\u003eA combination of advanced UV filters and biological protection helps strengthen the skin’s natural defence mechanisms against UVA-related damage, oxidative stress, and premature ageing.\u003c\/p\u003e\n\u003ch3\u003e2. Physical Shield Effect\u003c\/h3\u003e\n\u003cp\u003eA plant-derived lipid complex creates a stable, even protective film on the skin’s surface to help optimise UV filter performance while improving resistance to water, sweat, and sand.\u003c\/p\u003e\n\u003ch3\u003e3. Skin Barrier Strengthening\u003c\/h3\u003e\n\u003cp\u003eThe lotion helps maintain the skin’s natural hydration and supports the skin barrier to improve resilience against sun-induced stress and irritation.\u003c\/p\u003e\n\u003ch2\u003eRecommended For\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eSensitive skin\u003c\/li\u003e\n\u003cli\u003eBabies from 12 months+\u003c\/li\u003e\n\u003cli\u003eChildren and adults\u003c\/li\u003e\n\u003cli\u003ePregnant and breastfeeding women\u003c\/li\u003e\n\u003cli\u003eSkin undergoing photosensitising treatments\u003c\/li\u003e\n\u003cli\u003eFace and body daily sun protection\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cp\u003eApply generously and evenly before sun exposure to face and body. Reapply frequently, especially after swimming, sweating, towel drying, or prolonged outdoor exposure to maintain protection.\u003c\/p\u003e","brand":"Bioderma","offers":[{"title":"Default Title","offer_id":57323528814969,"sku":null,"price":20.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Bioderma_Photoderm_Milk_Ultra_SPF_50_Sunscreen_200ml.png?v=1779542716","url":"https:\/\/www.kiyobeauty.com\/products\/bioderma-photoderm-milk-ultra-spf-50-sunscreen-200ml","provider":"Kiyo Beauty","version":"1.0","type":"link"}