{"product_id":"dexe-apple-black-hair-dye-shampoo-400ml","title":"Dexe Apple Black Hair Dye Shampoo 400ml","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eRefresh dark hair and cover visible grey or white strands with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eDexe Apple Black Hair Dye Shampoo\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. This ammonia-free, two-part colouring shampoo combines hair cleansing with convenient at-home colour application, helping produce a rich, natural-looking black finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThe water-based formula is designed for smooth, even distribution and features a fresh apple fragrance. Its shampoo-style application offers a practical alternative to conventional box dyes, whether colouring visible regrowth or applying it throughout the hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eWho Is It For?\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for adults aged 16 and over\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDesigned for men and women\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdeal for covering grey or white hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for naturally black or very dark hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eUseful for refreshing faded black colour\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for roots, regrowth or full-head application\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdeal for convenient at-home hair colouring\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cspan\u003eKey Benefits\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eHelps cover visible grey and white strands\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDelivers a rich, natural-looking black finish\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCombines shampooing and hair colouring in one treatment\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTwo-part formula for even colour development\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAmmonia-free and water-based\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEasy shampoo-style application\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for root touch-ups or full-head colour\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps leave hair feeling soft and manageable\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFeatures a refreshing apple fragrance\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGenerous 400ml size\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cspan\u003eHow to Use\u003c\/span\u003e\u003c\/h2\u003e\n\u003col start=\"1\"\u003e\n\u003cli\u003e\u003cspan\u003ePerform an allergy alert test 48 hours before every application, even if you have previously used hair colour.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRead and follow all instructions supplied with the product.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePut on suitable disposable gloves and protect clothing and nearby surfaces.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMix equal quantities of Agent A and Agent B in a 1:1 ratio.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eApply the mixture evenly to dry hair, concentrating first on grey areas and visible regrowth.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWork it through the required sections using gloved hands or a suitable comb.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeave on for approximately 30 minutes or for the precise development time stated on your packaging.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRinse thoroughly with water until it runs clear.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eShampoo lightly and dry or style as desired.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eColour results may vary depending on your starting shade, hair condition, previous colouring and development time.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eImportant Safety Information\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eHair colourants can cause severe allergic reactions. Always complete the allergy alert test described on the packaging 48 hours before every use.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThis product is not intended for anyone under 16 years of age. Do not use if you have a facial rash or a sensitive, irritated or damaged scalp, have previously experienced a reaction to hair colour, or have reacted to a temporary black henna tattoo.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eContains \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ep-Phenylenediamine, resorcinol and hydrogen peroxide\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. Wear suitable gloves. Avoid contact with the eyes and do not use on eyebrows or eyelashes. If the product enters the eyes, rinse immediately and thoroughly with water. Stop using the product and rinse immediately if irritation or a reaction develops. Keep out of reach of children and store in a cool, dry place away from direct sunlight.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eIngredients\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003ePart 1:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Water, Cetearyl Alcohol, Propylene Glycol, Ethanolamine, Erythorbic Acid, p-Phenylenediamine, Ceteareth-25, Resorcinol, Cetrimonium Chloride, Glyceryl Stearates, Alcohol, Phenyl Methyl Pyrazolone, Disodium EDTA, Parfum, 2,4-Diaminophenoxyethanol HCl.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003ePart 2:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Aqua, Hydrogen Peroxide, Cetearyl Alcohol, Sodium Laureth Sulfate, Disodium Phosphate, Etidronic Acid, Parfum.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cem\u003e\u003cspan\u003eProduct formulations may be updated. Always check the ingredient list, warnings and directions printed on your product packaging before use, particularly if you have allergies or sensitivities.\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Dexe","offers":[{"title":"Default Title","offer_id":64482354823545,"sku":null,"price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Dexe_Apple_Black_Hair_Dye_Shampoo_400ml.png?v=1789056354","url":"https:\/\/www.kiyobeauty.com\/products\/dexe-apple-black-hair-dye-shampoo-400ml","provider":"Kiyo Beauty","version":"1.0","type":"link"}