{"product_id":"kevin-murphy-rough-rider-moldable-clay-100g-3-4oz","title":"Kevin Murphy Rough Rider Moldable Clay 100g","description":"\u003cp\u003e\u003cstrong\u003eKevin Murphy Rough Rider Moldable Clay 100g\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eKevin Murphy ROUGH.RIDER is a strong-hold styling clay that delivers soft texture, definition, and a sleek matte finish. Suitable for all hair types and lengths, this versatile clay allows you to create tousled, roughed-up, or structured styles while maintaining a natural, touchable feel.\u003c\/p\u003e\n\u003cp\u003eEnriched with soya bean extracts and golden bamboo, this antioxidant-rich formula strengthens hair, seals ends, and adds hydration for healthier-looking strands.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"727\" data-end=\"1004\"\u003e\n\u003cli data-start=\"727\" data-end=\"778\"\u003eCreates a matte, defined, and structured finish\u003c\/li\u003e\n\u003cli data-start=\"779\" data-end=\"821\"\u003eProvides strong hold without stiffness\u003c\/li\u003e\n\u003cli data-start=\"822\" data-end=\"867\"\u003eStrengthens and seals rough or split ends\u003c\/li\u003e\n\u003cli data-start=\"868\" data-end=\"916\"\u003eAdds texture and dimension to all hair types\u003c\/li\u003e\n\u003cli data-start=\"917\" data-end=\"935\"\u003eVegan friendly\u003c\/li\u003e\n\u003cli data-start=\"936\" data-end=\"975\"\u003eSulphate, paraben, and cruelty free\u003c\/li\u003e\n\u003cli data-start=\"976\" data-end=\"1004\"\u003eGluten and silicone free\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDirections\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1046\" data-end=\"1171\"\u003e\n\u003cli data-start=\"1046\" data-end=\"1082\"\u003eRub a small amount between palms\u003c\/li\u003e\n\u003cli data-start=\"1083\" data-end=\"1123\"\u003eWork evenly through damp or dry hair\u003c\/li\u003e\n\u003cli data-start=\"1124\" data-end=\"1171\"\u003eStyle as desired for texture and definition\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1191\" data-end=\"1448\"\u003e\n\u003cli data-start=\"1191\" data-end=\"1245\"\u003eSoya bean extract – strengthens and nourishes hair\u003c\/li\u003e\n\u003cli data-start=\"1246\" data-end=\"1307\"\u003eGolden bamboo extract – seals ends and provides hydration\u003c\/li\u003e\n\u003cli data-start=\"1308\" data-end=\"1367\"\u003eDiatomaceous earth – adds texture and mattifying effect\u003c\/li\u003e\n\u003cli data-start=\"1368\" data-end=\"1448\"\u003ePatchouli oil – supports scalp and hair health while adding subtle fragrance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"productDetailsView-section product-warranty\"\u003e\n\u003cdiv class=\"productView-description\"\u003eDiethylhexyl Maleate, Microcrystalline Wax (Cera Microcristallina) (Cire microcristalline), Diatomaceous Earth (Solum Diatomeae) (Terre de diatomées), Canola Oil (Canola) (Huile de colza), Tocopherol, Tocopheryl Acetate, Glycine Soja (Soybean) Seed Extract*, Bambusa Vulgaris Extract*, Pogostemon Cablin Oil, Persea Gratissima (Avocado) Fruit Extract*, Vaccinium Macrocarpon (Cranberry) Fruit Extract*, Helianthus Annuus (Sunflower) Seed Oil, Juniperus Virginiana Oil, Zea Mays (Corn) Starch, Corn Starch Modified, Phospholipids, Propanediol, Quaternium-95, Silica, PVP, Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate, Ethylhexyl Methoxycinnamate, BHT, Fragrance (Parfum), Benzyl Benzoate, Coumarin, Linalool, Isoeugenol, Limonene, AlphaIsomethyl Ionone\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Kevin Murphy","offers":[{"title":"Default Title","offer_id":56503322345849,"sku":"K-KE-K-17899-G","price":28.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/productshots-2026-01-16T172531.278.png?v=1768584339","url":"https:\/\/www.kiyobeauty.com\/products\/kevin-murphy-rough-rider-moldable-clay-100g-3-4oz","provider":"Kiyo Beauty","version":"1.0","type":"link"}