{"product_id":"paul-mitchell-soft-style-foaming-pomade-150ml","title":"Paul Mitchell Soft Style Foaming Pomade 150ml","description":"\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eEnhance natural texture and tame frizz with \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ePaul Mitchell Soft Style Foaming Pomade 150ml\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, a lightweight styling foam that combines the control of a pomade with the ease of a mousse. Specially designed for wavy, curly and unruly hair, this versatile styling product delivers flexible hold, brilliant shine and touchable softness without stiffness or residue.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eInfused with conditioning ingredients and premium smoothing oils, the airy foaming formula helps define curls, control flyaways and improve manageability while maintaining natural movement. Perfect for creating polished curls, soft waves or smooth, frizz-free styles, it leaves hair looking healthy, glossy and beautifully controlled throughout the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003eKey Benefits\u003c\/span\u003e\u003c\/h2\u003e\n\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003eProvides light, flexible hold without stiffness\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEnhances shine and natural hair texture\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHelps smooth frizz and control flyaways\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSoftens and conditions wavy, curly and textured hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLightweight foam won't leave hair sticky or greasy\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eImproves manageability while maintaining movement\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eIdeal for defining curls and enhancing waves\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSuitable for damp or dry hair styling\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eVegan, colour-safe, paraben-free and gluten-free formula\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cspan\u003eHow to Use\u003c\/span\u003e\u003c\/h2\u003e\n\u003col data-spread=\"false\" start=\"1\"\u003e\n\u003cli\u003e\u003cspan\u003eShake well before use.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDispense a small amount into your hands.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRub hands together and work through damp or dry hair.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eScrunch into curls or smooth through lengths as desired.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAllow hair to air dry or style as usual.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eApply sparingly and build as needed for additional control and definition.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003e\u003cspan\u003eIngredients\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eWater (Aqua, Eau), Paraffinum Liquidum (Mineral Oil, Huile Minérale), Petrolatum, Disodium Cocamido MIPA Sulfosuccinate, Isopentane, Ammonium Laureth Sulfate, Ethylhexylglycerin, Polyquaternium-7, Sodium Sulfite, Disodium EDTA, Sodium Benzoate, Phenoxyethanol, Fragrance (Parfum), Amyl Cinnamal, Benzyl Alcohol, Benzyl Benzoate, Benzyl Salicylate, Cinnamyl Alcohol, Citronellol, Eugenol, Geraniol, Hexyl Cinnamal, Hydroxycitronellal, Linalool, Linalyl Acetate, Terpineol, Vanillin.\u003c\/span\u003e\u003c\/p\u003e","brand":"Paul Mitchell","offers":[{"title":"Default Title","offer_id":63759963062649,"sku":null,"price":27.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1120\/1136\/files\/Paul_Mitchell_Soft_Style_Foaming_Pomade_150ml.png?v=1781518502","url":"https:\/\/www.kiyobeauty.com\/products\/paul-mitchell-soft-style-foaming-pomade-150ml","provider":"Kiyo Beauty","version":"1.0","type":"link"}