Alfaparf Milano Color Wear Demi-Permanent 60ml

Alfaparf Milano Color Wear Demi-Permanent Hair Colour 60ml offers professional, vibrant results with a gentle, vegan-friendly formula. Free from animal-derived ingredients, MEA, ammonia, PPD, alcohol, and silicones, this demi-permanent colour enhances shine and maintains the hair’s natural strength and hydration.

Formulated with arginine, Color Wear helps reduce hair fibre damage, preserves tensile strength, and protects natural moisture. It can be mixed with Alfaparf Milano Pigments to create customised, original shades or combined with OXID’O 5, 10, or 20 volume developers depending on the desired intensity and grey coverage.

Color Wear can provide 100% grey hair coverage by adjusting mixing ratios (1:2 to 1:1) and extending processing time up to 40 minutes. For full grey coverage, a minimum of 10 volume is recommended, and 20 volume for warmer, more vibrant tones. Although it is demi-permanent and not designed for lifting, the arginine alkaliser can slightly lighten natural hair colour—up to a quarter of a level with 20 volume developer. Mixing with 40 volume is not recommended.

How to Use

1. Patch Test: Always perform a patch test 48 hours prior to application.
2. Select Shade & Developer: Choose your Color Wear shade and OXID’O developer (5, 10, or 20 volume) according to desired intensity and grey coverage.
3. Mix: Combine Color Wear cream with the developer in the recommended ratio (1:1 for maximum coverage or 1:2 for softer results). Add Pigments if customising shades.
4. Apply: Section hair and apply evenly to dry hair, roots first if needed.
5. Process: Leave on for 30–40 minutes depending on hair type, coverage, and shade intensity.
6. Rinse & Condition: Rinse thoroughly and follow with post-colour care for shine and manageability.