Maxima Curl & Wave Therapy Elasticising Shampoo
- Regular price
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£8.99 - Regular price
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- Sale price
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£8.99
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Enhance natural movement, softness and definition with Maxima Curl & Wave Therapy Elasticising Shampoo, a professional shampoo created for curly, wavy and permed hair. Designed to gently cleanse while supporting curl elasticity, this shampoo helps leave hair feeling hydrated, disciplined, silky and full of shine.
Formulated with avocado oil and bamboo extract, Maxima Curl & Wave Therapy Elasticising Shampoo helps improve the look and feel of dry, frizzy or unruly curls without weighing them down. Its curl-friendly formula helps define waves, control frizz and support a smoother, more manageable finish, making it ideal for maintaining bouncy, healthy-looking curls between salon visits.
Available in 250ml for home haircare and 1000ml for salon or professional use.
Key Benefits
- Professional elasticising shampoo for curly, wavy and permed hair
- Helps define curls and waves without weighing hair down
- Enriched with avocado oil and bamboo extract
- Helps hydrate, soften and discipline unruly hair
- Supports improved elasticity and natural movement
- Helps reduce frizz for smoother-looking curls
- Leaves hair silky, shiny and easier to comb
- Ideal for natural or chemically permed curls
- Free from SLES, SLS, silicones and colourants
- Available in 250ml and 1000ml sizes
How To Use
Apply to wet hair and gently massage into the scalp and lengths until a soft lather forms. Rinse thoroughly. Repeat the application if necessary. For best results, follow with Maxima Curl & Wave Therapy Elasticising Mask and style with the matching curl defining products.
Ingredients
Aqua/Water, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Glycerin, PEG-200 Hydrogenated Glyceryl Palmate, Coco-Glucoside, Glyceryl Oleate, Phenoxyethanol, PEG-7 Glyceryl Cocoate, Sasa Kurilensis Leaf/Stem Extract, Phytosterols, Olea Europaea (Olive) Fruit Oil, Persea Gratissima (Avocado) Oil, Panthenol, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Polyquaternium-7, Parfum/Fragrance, Lactic Acid, Propylene Glycol, Ethylhexylglycerin, Benzyl Alcohol.
Our AI Assistant may occasionally make mistakes or provide incomplete information. For order-specific enquiries or important decisions, we recommend contacting our Customer Care team for confirmation.
Advisory Information
We do our best to ensure that product information is accurate, however manufacturers may alter their ingredients without our knowledge. We strongly advise that you always read labels, warnings, and directions before using or consuming a product and not exclusively rely on the information presented on our site.
If you have severe sensitivities or allergies, always contact the manufacturer directly to confirm the latest ingredients. We cannot be held responsible for the accuracy of ingredient or nutritional information we provide nor liable for any adverse reactions caused by the products we sell.
We are continuously in the process of updating ingredient information, so if you notice any discrepancies between the ingredients listed on our website and those that are on your package, please contact us.
Shipping & Delivery
Shipping & Delivery Overview
- Orders are dispatched from our warehouse in London, United Kingdom.
- Most orders are dispatched within 1–2 working days.
- During busy periods (such as Black Friday, launches, and Christmas), dispatch may take up to 5 working days.
- UK standard delivery usually arrives within 2–5 working days after dispatch.
- International delivery times vary depending on destination and customs processing.
- Free UK shipping is available on orders over £40.
Please note that delivery estimates begin after your order has been dispatched.
Returns
You can return your order within 14 days of receiving it.
We use a dedicated portal to manage and track returns. Please contact our customer service team to request a returns authorisation number (RAN). Contact us
Please do not send your packages without authorisation as these will be refused.
If you are returning items not due to defect, discrepancy or misdescription, you will be responsible for return postage costs. This will usually be deducted from your purchase refund.
Items can only be returned for a refund if they are unopened, unused and in a re-saleable condition with all tamper-resistant seals, packaging and any cellophane intact and within 14 days of your receiving your order.
We do not offer exchanges. You will need to place a new order and return your original for a refund.
