Skip to content
Hydration Heroes

Collection: Hydration Heroes

Give dry hair the moisture it’s been missing. Our Hydration Heroes collection brings together moisturising shampoos, conditioners, masks, leave-ins, creams and oils to help hair feel softer, smoother and easier to manage across every texture.

2021 products

African Pride Black Castor Miracle Braid & Scalp Cleansing Rinse 12oz

African Pride

African Pride Black Castor Miracle Braid & Scalp Cleansing Rinse 12oz

Regular price £4.99
Sale price Regular price
Kids Originals by Africa's Best Ultimate Moisture Shea Butter Conditioning Shampoo 12oz
BSSET Original Curl Cream 250ml

BSSET

BSSET Original Curl Cream 250ml

Regular price £9.99
Sale price Regular price
A blue jar of Amika Hydro Rush Intense Hydration Mask, 250ml.
BESTSELLER

Amika

Amika Hydro Rush Intense Hydration Mask

Regular price From £33.00
Sale price Regular price
Cantu Avocado Hydrating Curl Activator Cream 12oz

Cantu

Cantu Avocado Hydrating Curl Activator Cream 12oz

Regular price £6.99
Sale price Regular price
Design Essentials Natural Agave & Lavender Moisturizing Blow-Dry & Heat Shield 8oz
Curls & Potions Deep Moisture Potion 8oz

Curls & Potions

Curls & Potions Deep Moisture Potion 8oz

Regular price £18.00
Sale price Regular price
Just For Me Curl Peace Nourishing Hair & Scalp Butter 4oz

Just For Me

Just For Me Curl Peace Nourishing Hair & Scalp Butter 4oz

Regular price £5.99
Sale price Regular price
Innersense Air Dry Styling Cream tube on a white background
Free Gift

Innersense

Innersense Air Dry Styling Cream

Regular price From £10.00
Sale price Regular price £0.00
Unit price
£158.19 per l
Avlon Texture Release Thermal Protector 4oz

Avlon Texture Release

Avlon Texture Release Thermal Protector 4oz

Regular price £17.99
Sale price Regular price
African Pride Moisture Miracle Aloe & Coconut Water Curl Milk & Detangler 12oz

African Pride

African Pride Moisture Miracle Aloe & Coconut Water Curl Milk & Detangler 12oz

Regular price
Sale price £5.69 Regular price £5.99
Design Essentials Scalp Care Anti-Itch & Tension Relief 4oz

Design Essentials

Design Essentials Scalp Care Anti-Itch & Tension Relief 4oz

Regular price £9.99
Sale price Regular price
Kids Originals By Africa's Best Protein Plus Growth Oil Remedy 8oz

Africa's Best

Kids Originals By Africa's Best Protein Plus Growth Oil Remedy 8oz

Regular price £4.49
Sale price Regular price
African Pride Dream Kids Olive Miracle Anti-Frizzy Conditioning Gel 6oz

African Pride

African Pride Dream Kids Olive Miracle Anti-Frizzy Conditioning Gel 6oz

Regular price £3.89
Sale price Regular price
Color Wow Extra Strength Dream Coat

Color Wow

Color Wow Extra Strength Dream Coat

Regular price
Sale price From £13.05 Regular price £14.50
Unit price
£261.00 per l
Adwoa Beauty Baomint™ Moisturizing Curl Defining Cream

Adwoa Beauty

Adwoa Beauty Baomint™ Moisturizing Curl Defining Cream

Regular price From £11.00
Sale price Regular price
Ampro Shine 'n Jam Magic Fingers®Conditioning Gel For Braiders 8oz

Ampro Pro Styl

Ampro Shine 'n Jam Magic Fingers®Conditioning Gel For Braiders 8oz

Regular price
Sale price £10.99 Regular price £11.99
Adwoa Beauty Baomint™ Leave-In Conditioning Styler

Adwoa Beauty

Adwoa Beauty Baomint™ Leave-In Conditioning Styler

Regular price From £10.00
Sale price Regular price
Inahsi Naturals Pamper My Curls Flaxseed Styling Gel

Inahsi Naturals

Inahsi Naturals Pamper My Curls Flaxseed Styling Gel

Regular price From £5.99
Sale price Regular price
Amika Hydro Rush Intense Moisture Leave-In Conditioner 200ml
BESTSELLER

Amika

Amika Hydro Rush Intense Moisture Leave-In Conditioner 200ml

Regular price £27.00
Sale price Regular price
Unit price
£135.00 per l
CurlyChic Rice Water Remedy Strengthening Deep Condish 8oz

CurlyChic

CurlyChic Rice Water Remedy Strengthening Deep Condish 8oz

Regular price £5.99
Sale price Regular price
Carol's Daughter Almond Milk Restoring Conditioner 12oz

Carol's Daughter

Carol's Daughter Almond Milk Restoring Conditioner 12oz

Regular price
Sale price £12.00 Regular price £13.99
As I Am CocoShea Whip 8oz

As I Am

As I Am CocoShea Whip 8oz

Regular price £11.99
Sale price Regular price
Bali Curls Curl Defining Gel - Vanilla Crush Limited Edition 150ml
BESTSELLER

Bali Curls

Bali Curls Curl Defining Gel - Vanilla Crush Limited Edition 150ml

Regular price £12.99
Sale price Regular price
Unit price
£86.60 per l
Adwoa Beauty Baomint™ Moisturizing Curl Defining Gel

Adwoa Beauty

Adwoa Beauty Baomint™ Moisturizing Curl Defining Gel

Regular price From £11.00
Sale price Regular price
Curls & Potions Curling Potion Styling Gel 8oz

Curls & Potions

Curls & Potions Curling Potion Styling Gel 8oz

Regular price £16.00
Sale price Regular price
Aunt Jackie's Grapeseed SLICKED! Flexible Styling Glue 113ml

Aunt Jackie's

Aunt Jackie's Grapeseed SLICKED! Flexible Styling Glue 113ml

Regular price £9.99
Sale price Regular price
Lola From Rio Ela é Carioca 4ABC Curl Defining Leave-In Cream 480g

Lola From Rio

Lola From Rio Ela é Carioca 4ABC Curl Defining Leave-In Cream 480g

Regular price £10.99
Sale price Regular price
Flora & Curl Rose Water Molasses Moisture Mask 300ml

Flora and Curl

Flora & Curl Rose Water Molasses Moisture Mask 300ml

Regular price £22.00
Sale price Regular price
Curl Keeper Styling Travel Kit -3pc

Curl Keeper

Curl Keeper Styling Travel Kit -3pc

Regular price £18.99
Sale price Regular price
Lola From Rio Densidade Hair Mask 8oz

Lola From Rio

Lola From Rio Densidade Hair Mask 8oz

Regular price £5.99
Sale price Regular price
Not Your Mother's Curl Talk conditioner bottle on a white background

Not Your Mother's

Not Your Mother's Curl Talk 3-in-1 Conditioner 12oz

Regular price £10.99
Sale price Regular price